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I understand.  It comes down to the type of Facebook page you decide to use for your business - this is going to be a double edged sword for how you want the title to look and your local SEO objectives.

If you choose to build a "brand" page in facebook then the tittle tag will automatically appear as you want it ( **Brand Name | Facebook ). **But these brand pages do not carry any local SEO value because it is not tied to a physical location. This is often used by large national companies that don't have physical locations.  Also alot of small local businesses have this style of page because they set it up wrong to start with, I've had many clients like this.

If you select a local business page, then it appears as I mention above (Brand Name - Location - Category | Facebook). The presence of your NAP (name, address, & phone #) aligns with your local SEO effort.

So if your goal is Local Search Optimization, you need to stick with the local business page style on Facebook. Switching to a brand page would hurt your rankings.  Optimizing  for Local Search is not going to always be pretty.

Hope that helps! Good Luck.

Hey,

I've ran across this situation many times.  Although the traffic volume is much lower for the location targeted keyword, that traffic will tend to be much more qualified.  Pumping traffic into the site will not do much good if it's not qualified traffic.

Also, while you probably can't beat State Farm in the national organic rankings, you can easily beat out the local agent in the local pack.

So it comes down to what your goal is - More traffic or improved rankings?( SEO or local SEO)  I tend to work for improved rankings.

Hope that helps

I'm not sure I completely understand your question, but if your trying to identify the source of your inbound links use the Open Site Explorer tool. It will give the source of the incoming link, the page it's linking to, plus the domain and page authority of the linking site.

Removing links is a bit more complicated.  You can use the disavow tool located in Google Webmaster Tools to unclaim these links.  Unless you've been hit with a penalty or have engaged in some questionable back link building schemes, I would not mess with disavowing any links.

Hope that helps, best of luck

Hi Nichole,

What type of links are we talking about? What type of sites are they on?

It usually takes 1-2 months for new links to show in my Moz reports. I have seen some take up to 3-6 months.

In my opinion it depends on how often the linking site is indexed.  My links from news and info sites show up quickly, while links from more static sites take longer.

Personally I think it depends on the type of site I'm working with.  An eCommerce retail site and a corporate business page are very different in my book. I also like a simple, easy to read format (for both robots and users).

posts title template (%%title%% %%sep%% %%category%% %%sep%% %%sitename%%)

page title template (%%title%%  %%sep%% %%sitename%%)

If your page is optimized for the selected keyword(s), then they will be appearing with the title. I've had good look with it recently.

I have mixed feelings about them.  While it looks good to be certified by Google, the test are really not that hard and more about their Adwords program ins and outs.   Helps if you go in with a complete knowledge of PPC strategy first.

Just my thoughts.

Richard

Hey,

I come from a newspaper background and still design and run several major newspaper websites, and Google does treat these as duplicate content.  That's why AP news stories don't generate much if any organic web traffic. Same applies with the press releases.

Most publications will rewrite bulk content to make it unique, therefor everything is original.  Many papers I work with will publish an AP story as it breaks and update the story with a unique version as soon as possible.

Side note is that Google tends to crawl and update news sites more often than other sites, so it does not take long for the content to be indexed.

Hope that helps