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I am watching a **huge variation in traffic **on my websites.I wonder that sometimes it is producing traffic and mostly it is decreasing.Find new keywords give me lot of understanding of traffic and other factors. In last couple of days , I drilled the webs from different angles and find that there is 100% bounce rate which is more than 90% of campaign keywords and new traffic keywords everyday and visitors geographic areas is decreasing as well I sorted as per my content strategy against keywords and found that published content is not competing. What's wrong with the websites. www.cellocean.com and www.hottesttracks.com