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Hi all, Need some expertise here: We recently (3 months ago) launched a newly updated site with the same domain. We also added an SSL and dropped the www (with proper redirects). We went from http://www.mysite.com to https://mysite.com. I joined the company about a week after launch of the new site. All pages I want indexed are indexed, on the sitemap and submitted (submitted in July but processes regularly). When I check site:mysite.com everything is there, but so are pages from the old site that are not on the sitemap. These do have 301 redirects. I am finding our non-product pages are ranking with no problem (including category pages) but our product pages are not, unless I type in the title almost exactly. We 301 redirected all old urls to new comparable product, or if the product is not available anymore to the home page. For better or worse, as it turns out and prior to my arrival, in building the new site the team copied much of the content (descriptions, reviews, etc) from the old site to create the new product pages. After some frustration and research I am finding the old pages are still indexed and possibly causing a duplicate content issue. Now, I gather there is supposedly no "penalty", per se, for duplicate content but a page or site will simply not show in the SERPs. Understandable and this seems to be the case. We also sell a lot of product wholesale and it turns out many dealers are using the same descriptions we have (and have had) on our site. Some are much larger than us so I'd expect to be pushed down a bit but we don't even show in the top 10 pages...for our own product. How long will it take for Google to drop the old and rank the new as unique? I have re-written some pages but much is technical specifications and tough to paraphrase or re-write. I know I could do this in Search Console but I don't have access to the old site any longer. Should I remove the 301s a few at a time and see if the old get dropped faster? Maybe just re-write ALL the content? Wait? As a site note, I'm also on a Drupal CMS with a Shopify ecommerce module so maybe the shop.mysite.com vs mysite.com is throwing it off with the products(?) - (again the Drupal non-product AND category pages rank fine). Thoughts on this would be much appreciated. Thx so much!

I can't find good answers to this question so I'm asking here. Thanks for any help you can give. Most people, 4 out of 5, search for our product using two separate words, while the trademarked name of the product is one word. Think: CleanCar(tm) vs Clean Car. However our product is a leader in the industry so it would be like searching for perhaps "Play Station" vs "Playstation" if people were looking for a gaming console in general. Google separates them in the search volumes so I am assuming it does not see Clean Car in the same way it sees CleanCar. I (obviously) want to rank as highly as possible in both while keeping brand integrity in mind. Should I SEO for just the CleanCar or both? Perhaps using CleanCar in the title and Clean Car in the description? Does Google distinguish? Thanks! bnew