Questions created by MGMT
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Content on top-level-domain vs. content on subpage
Hello Seomoz community, I just built a new website, mainly for a single affiliate programm and it ranks really well at google. Unfortunately the merchant doesn’t like the name of my domain, that’s why I was thrown out of the affiliate program. So suppose the merchant is a computer monitor manufacturer and his name is “Digit”. The name of my domain is something like monitorsdigital.com at the moment. (It’s just an example, I don’t own this URL). The structure of my website is: 1 homepage with much content on it + a blog. The last 5 blog entries are displayed on the homepage. Because I got kicked out of the affiliate program I want to permanent redirect monitorsdigital.com to another domain. But what should the new website look like? I have two possibilities: Copy the whole monitorsdigital website to a new domain, called something like supermonitors.com. Integrate the monitorsdigital website into my existing website about different monitor manufacturers. E.g.: allmonitors.com/digit-monitors.html (that url is permitted by the merchant) What do you think is the better way? I just got the impression, that it seems to be a little easier to rank high with a top-level-domain (www.supermonitors.com) than with a subpage (www.allmonitors.com/digit-monitors.html). However the subpage can benefit from the domain authority, that was generated by other subpages. Thanks for your help and best regards MGMT
Technical SEO | | MGMT0 -
One Page Website vs. Multipage Site, if you want to target one specific Keyword only.
Hello! suppose I want to start a website about, let's say spray adhesives. My aim is to rank on the first page for the keyword "spray adhesive". I don't care about my ranking on more specific keywords like "Tesa spray adhesive" or "3M spray adhesive". My ranking for more general keywords like "glue" is unimportant, too. So I thought about creating a single-page website, that writes about spray adhesives, the pros & cons of every manufacturer, and shows the best discounts for spray adhesives. Each section can be accessed through a top-navigation, that links via anchors to the individual sections. The page will be updated every day On the other hand, i could create a blog and write an article for every specific spray adhesive. So I would have a home page that lists the latest articles for every product, with titles like "3M spray adhesive CreativeMount", "3M spray adhesive SprayMount", "Tesa Spray adhesive" ... I will write one article every day What do you think would be the better strategy? Is there a risk to create competing articles for the keyword "spray adhesive" and thus rank lower if I go with the blog strategy? On the other hand, does google rate singe-page websites lower, because google thinks those websites are less valuable than websites with many pages for the same topic? Thank you ver much for you help in advance!
On-Page Optimization | | MGMT0