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Bump!

Hi Zach,

If you're footer menu is redundant and other menus (like top menu or sidebar) link to all your pages in a logical manner, then it should be no problem at all. However if only the footer contains important links (e.g. the link to the blog of the website) then the footer is important. But of course, you can integrate these important links into other menus as well.

I don't think that google valuates sites with a big footer better than a site without a footer. In fact people often misuse the footer to fill it with "important" information. Unfortunately, you often have a problem with duplicate content then. If you're client has valuable information in the footer, then integrate it into the appropriate pages.

Hope this helps.

MGMT

Well, how about writing you own content? I googled a few of your posts, and all your content can be found literally on other big blogs (like imdb etc) You will never rank for this kind of content.

You really should define for which keyword you want to rank. News is a huge category. For which keywords do you want to be #1?

Hello Seomoz community,

I just built a new website, mainly for a single affiliate programm and it ranks really well at google. Unfortunately the merchant doesn’t like the name of my domain, that’s why I was thrown out of the affiliate program.

So suppose the merchant is a computer monitor manufacturer and his name is “Digit”.  The name of my domain is something like monitorsdigital.com at the moment. (It’s just an example, I don’t own this URL). The structure of my website is: 1 homepage with much content on it + a blog. The last 5 blog entries are displayed on the homepage.

Because I got kicked out of the affiliate program I want to permanent redirect monitorsdigital.com to another domain. But what should the new website look like?

I have two possibilities:

1. Copy the whole monitorsdigital website to a new domain, called something like supermonitors.com.
2. Integrate the monitorsdigital website into my existing website about different monitor manufacturers. E.g.: allmonitors.com/digit-monitors.html (that url is permitted by the merchant)

What do you think is the better way? I just got the impression, that it seems to be a little easier to rank high with a top-level-domain (www.supermonitors.com) than with a subpage (www.allmonitors.com/digit-monitors.html). However the subpage can benefit from the domain authority, that was generated by other subpages.

Thanks for your help and best regards

MGMT

Hello!

suppose I want to start a website about, let's say spray adhesives. My aim is to rank on the first page for the keyword "spray adhesive". I don't care about my ranking on more specific keywords like "Tesa spray adhesive" or "3M spray adhesive". My ranking for more general keywords like "glue" is unimportant, too.

So I thought about creating a single-page website, that writes about spray adhesives, the pros & cons of every manufacturer, and shows the best discounts for spray adhesives. Each section can be accessed through a top-navigation, that links via anchors to the individual sections. The page will be updated every day

On the other hand, i could create a blog and write an article for every specific spray adhesive. So I would have a home page that lists the latest articles for every product, with titles like "3M spray adhesive CreativeMount", "3M spray adhesive SprayMount", "Tesa Spray adhesive" ... I will write one article every day

What do you think would be the better strategy? Is there a risk to create competing articles for the keyword "spray adhesive" and thus rank lower if I go with the blog strategy? On the other hand, does google rate singe-page websites lower, because google thinks those websites are less valuable than websites with many pages for the same topic?

Thank you ver much for you help in advance!