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My url www.pcf.org redirects to ttp://www.pcf.org/site/c.leJRIROrEpH/b.5699537/k.BEF4/Home.htm because of my old CMS and this cannot be changed. Should I set it up as a Subdomain, root domain, or folder? For example using the homepage url http://www.pcf.org/site/c.leJRIROrEpH/b.5699537/k.BEF4/Home.htm I get the following results: subdomain: You've decided to set up a subdomain campaign, but entered the subfolder path:
www.pcf.org/site/c.leJRIROrEpH/b.5699537/k.BEF4. Don't worry, we'll switch that for you and crawl everything on your subdomain: www.pcf.org. If you meant to set this up to only crawl pages in the subfolder /site/c.leJRIROrEpH/b.5699537/k.BEF4, click "Go back and Change" and choose the subfolder option in step 1. root domain: You've decided to set up a root domain campaign, but entered the subfolder path: www.pcf.org/site/c.leJRIROrEpH/b.5699537/k.BEF4. Don't worry, we'll switch that for you and crawl everything in the subfolder /site/c.leJRIROrEpH/b.5699537/k.BEF4. subfolder: It looks like you submitted a URL that relates to an individual file: www.pcf.org/site/c.leJRIROrEpH/b.5699537/k.BEF4/Home.htm
rather than a folder:
www.pcf.org/site/c.leJRIROrEpH/b.5699537/k.BEF4. Don’t worry, we’ll switch that for you and crawl everything in that folder instead. If you meant to set this up for a different folder, click ”Go back and change” and enter a different path. To complicate things further, as you move through the site, the only part of the URL that starys consistent 100% of the time is: http://www.pcf.org/site/c.leJRIROrEpH/ Depending on where you are on the site, it appends the url. For example: One page is http://www.pcf.org/site/c.leJRIROrEpH/b.6185669/k.9792/Sherry_Galloway.htm while another is http://www.pcf.org/site/c.leJRIROrEpH/b.5800843/k.94DE/Everyday_Heroes.htm

I want to rank for the keyword "breast cancer" so when someone uses the anchor text "The Breast Cancer Foundation" am I getting a backlink  for both The Breast Cancer Foundation AND breast cancer? Does Google break apart the anchor text in any way that would benefit me in this case?

My outdated CMS redirects from a clean url root domain to an ugly url. Should I use the ugly one to start a my campaign? So when you type in www.site.com it redirects to www.site.com/site/c.leJRIROrEpH/b.5699537/k.BEF4/Home.htm Should I use the url it redirects to when starting a campaign?