In general search engines are able to identify keywords in the URL even if they are i.e. a parameter that follows a "?" or other non-alphanumeric character. They might not treat it as an equally strong signal as when the keyword is a part of the file name, subdomain or domain name though. Hope that answers your question.
Posts made by Nemek
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RE: Can Search Engines Read "incorrect" urls?
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RE: Bad back links
Don't worry. Site-wide links happen, and having a couple here or there won't harm you. What matters more than the raw number of links pointing to your website is the number of unique sites (domains) that link to it.
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RE: What is the best way of generating links with our exchanging them
Just to add to what EGOL has written. In the early stage of your site you really need to be proactive about marketing your content. Get involved in communities where you can promote (in an non-invasive way) your content. Don't be afraid to contact webmasters to let them know about your content. And don't be afraid of the occasional link "exchange".
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RE: Singular X Plural on keywords
Check in the Adwords Keywords Tool. Be sure to check the box "Exact" instead of "Broad".
There are some phrases where there is a significant difference in traffic between plur./sing. Be aware though that sometimes there is a slightly different intent for sing./plur. searches.
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RE: Optimization of home page
Don't rely on the ALT tag too much. Normal text and standard anchor text in links have more influence than ALT text does. If you've deleted the keywords and substituted them with images with ALT text, it's never going to be as good.
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RE: Keyword Ranking Issue..
There could be a variety of issues:
- a temporary change in the rankings
- you over-did something and got automatically penalized
- your website got manually reviewed and removed from the rankings
Try and back-track what you have done lately. It's probably also worth checking if you have any messages in your Google Webmaster Tools account.
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RE: Incorrect domain authority result on SEO tool bar and OSE
UK.com provides subdomains, so there is a lot going on there - site:uk.com
It's a bit weird the way OSE counts linking root domains to the domain:
- A query for UK.com in OSE will return the linking RD only to pages on UK.com
- A query for www.UK.com will go deeper
- And finally a query for www.subdomain.UK.com returns the actual amount of linking RD to all the pages within that level of subdomains on UK.com.
At least that's how I think it works
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RE: Incorrect domain authority result on SEO tool bar and OSE
I think it looks pretty OK.
I guess UK.com is a pretty popular website and that's the data you're getting.
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RE: Is there a tool that could list all high PR pages of a domain?
I don't know any tool that will do that automatically for you, but you can use SEO Quake to make the process pretty fast.
Do a site:website.com query and list the results in Google by 50-100. Download the SEO Quake metrics into a spreadsheet and sort by Page Rank.
If you check too many results pages too quick with SEO Quake on, Google will have you fill in captchas before showing more results, so usually I limit myself to checking 50-150 results at a time.
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RE: Incorrect domain authority result on SEO tool bar and OSE
Could you give us the URL where this is happening?
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RE: How Do You Leverage Linkscape Data to Overcome Your Competitors?
The way I like to work with Open Site Explorer is to group the link data (after downloading it in a spreadsheet) by site types.
This is done partially by searching from certain strings within the URLs, page titles or even anchor text, and partially by manual review.A typical way of grouping the links would be into:
- directories
- partner sites
- forums
- article directories
- dofollow blog comments
- etc.
I also like to sort the links by country, especially if I'm trying doing SEO for a local version of Google.
I don't really look at how much juice a page passes, I haven't found the MozRank to be too useful when sorting out through the link data.
Cheers
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RE: How to improve SERP rankings in other countries?
Hi Supriya,
You can copy the website to .au/.sg domains and it won't cause duplicate issues, as since you don't rank in Google.com.au or Google Singapore currently, there is nothing the "duplicate content" could threaten the.
The Singapore/Australian domain names will have a bit easier time ranking in their respective Google versions, but... you still need links to those website, especially links from Australian/Singapore websites.
And this is the second strategy you can use - build Singapore/Australian links to your current website. They will help you rank in Singapore/Australian and at the same time you'll leverage any authority your website already has.
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RE: Optimum Number of Links on Any Given Page
Yes, you're basically right. With the PR of any given page it's not that it gets divided by the amount of outbound links on the page, but it's generally believed that the PR decreases (leaks) with the increasing number of outgoing links.
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RE: Why does Open Site Explorer list Twitter and Facebook links for one of my sites and not others
I suppose even Facebook and Twitter don't get crawled deeply enough to get fully index by the SEOmoz bots. Profile pages that have more links pointing to them (even nofollow) have a larger chance of getting found by a robot.
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RE: My ranking spiked then died in the butt? why? Please help!
Hi Bodie,
a spike like that can happen due to either a temporary change in Google's algorithm that happens to favour your website, or (more likely) a temporary change in the signals Google is using to rank your site.
The direct cause could be i.e. a good link that your website got in early December and which then disappeared sometime after. Google would reward you with a higher ranking, because of the link, but when it noticed the link disappeared, your rankings returned to previous levels.
The remedy - keep increasing the authority of your website by acquiring more links.
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RE: Keyword research is tough isn’t it ?
Don't look at the competitiveness score in the Google Adwords Keyword tool. Use it to check the traffic volumes and once you have the best keywords, check which are least competitive by measuring the strenght of websites competing for them - you can use Open Site Explorer for this.
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RE: What is your favorite alternative search engine?
I like to use DDG from time to time. Just for comparison purposes mainly. And I like the name
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RE: Article Marketing - still valid if done right?
It's actually a good question. I think there is a good chance that Google has capped the ability of sites like Ezine to rank, but not shut off their ability to pass link juice. They might not have though as much link juice to pass as they had previously.
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RE: Google webmasters shows 37K not found errors
Submit a sitemap with the proper URL structure to Google. Do also a scan of your current URL structure to check that you aren't having actual 404 errors. An option might be also to 301 the previous test URLs to the current ones, but as long as you don't have any links pointing to the test URLs you should be able to get the site indexed properly without messing around with 301 redirects.
Hope it helps.
Cheers
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RE: How to Position Yourself When Doing Link Building & Outreach on behalf of Clients?
If you want a free link (or link exchange) I've noticed it works better if you're contacting them as if you were the client.
If you're offering money, it doesn't matter. You might as well say you're working for the client and be more genuine that way.
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RE: Absolute URLs
Hi Andre,
Basically you're right - it's still a "best practice" but the main (or even only) advantage of using absolute URLs is when your content gets scraped and published "as is". The problem is that most of the time the scrapers will remove your URLs anyway or at least nofollow them. Even if they don't do that the quality of the links to your site you get from the "transaction" is very poor.
I've had a few situations where I got a couple of good links from authority sites that have quoted parts of my content and have included the links that were there. Even so, I've lately changed to using relative URLs because it makes development for me much easier, and I don't think the few scraper links I would get are really worth the hassle.
Cheers
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RE: Avoiding "Duplicate Page Title" and "Duplicate Page Content" - Best Practices?
Sure, I understand where you're coming from. I still think there's no easy solution to this, but maybe someone else will have some interesting suggestions.
What I was suggesting in my first reply above is pretty much in line with what Baptiste is saying below. Google used to be very tough on people trying to index search results pages and that's why personally I would try going a bit different way.
Cheers!
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RE: Is the "Too Many Links" metric a blunt instrument?
I don't think that the SEOmoz tool takes into account page/domain authority when reporting the "too many links" issue at the moment. I wouldn't stress over seeing the "too many links" warning though, especially if you know what you're doing.
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RE: The same keyword has the same search volume for 6 ways to type it. How should I behave?
I'm afraid you might have fallen into the Google Adwords Keyword Tool "broad match" trap. Select "exact match" and then decide.
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RE: Avoiding "Duplicate Page Title" and "Duplicate Page Content" - Best Practices?
Technically, the search engines don't want to crawl other "search results". Personally I would try to get individual pages and category pages indexed, while avoid trying to index and "canonicalize" search result pages.
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RE: Where to host viral campaign content?
From an SEO perspective it would seem to be a shame to go with Youtube alone and miss out on the SEO opportunity. But then - you probably have a point there about the exposure. Maybe combine Youtube + main website? Have the full video content on your main website, while having a portion on Youtube?
BTW, the Tippex ads were brilliant Best online ad campaign I've seen in a long time.
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RE: Site just will not be reincluded in Google's Index
Yeah, it looks like you got hit with a penalty for back-link quality. A bunch of links is from a group of domains very similar domains (link+word.info) all hosted on one IP. Probably you got slapped for link manipulation.
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RE: Homepage display for seo
No, not really. Technically if the number of outgoing links changed drastically you could alter the flow of page rank on the website, but I wouldn't fuss about it.
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RE: Conducting Keyword Research in "Other than English"
Rishad, I guess the best way to go is to use the Adwords Keyword Tool if you haven't yet. You can choose Urdu from the language list and also pick the country you want to research. You have to choose one country at a time though.
Cheers
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RE: Homepage display for seo
Personally I've seen both approaches work well, and I don't think Google favours either type of website.
A more dynamic homepage is harder though to optimize for specific keywords - as your posts change you may end up not having your top target keywords on the home page in some instances. You can solve this by having a portion of the text on the home page static.