Thanks, that was my sentiment all along. Unfortunately my client asks for quick wins. With no clear data in the banking sector to show a difference with/without markup, I can't really make a compelling case. One area where there might be a quick win is in marking up all their branches addresses. For some local searches they rank pretty badly (like >10) and don't show up in the first three local results, do you think that could make a difference in google local snippets? If you have some more links for case srudies I would greatly appreciate them!
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