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I'm getting the following error on Instant Articles despite my site having substantial traffic and hundreds of articles.

The provided URL is not being accepted because the site has minimal readership, which violates the Instant Article Policies (https://developers.facebook.com/docs/instant-articles/policy/). Please provide a different URL.

Here's the blog: http://bit.ly/2Mh1Aes

Hi Fubra,

Thanks for your response. My previous question lacked clarity as we want to rank as a review source for the businesses we have listed on our website.

We have all of our channels working well (PPC, social, organic, etc.).

I'm focusing on getting this issue of having us as a review source working in the knowledge panel as our smaller competitors are there but we aren't.

I've included a screenshot to help illustrate what we'd like to achieve.

CMxg9Z1

I need help with getting my site appearing in the knowledge panel for reviews. Our reviews are appearing in the search snippets but not on the knowledge panel when our competitors with far fewer reviews are. We’ve labored over best practices in perfecting our markup but would love a second opinion to see if there’s something we’re overlooking.

For example take this venue on our website: https://www.eventsource.ca/cathedral-centre

It has 136 of our own reviews.

https://www.google.ca/search?q=cathedral+centre

We are the 1st result and it shows our star rating, reviews and price range. However, we don’t appear in the knowledge panel - this is happening for almost every business we have listed on our site.

In this particular example, the knowledge panel has en Ville Catering with 45 reviews.

I cannot find any errors in our structured data but I see it in our competition:

https://search.google.com/structured-data/testing-tool#url=https%3A%2F%2Fwww.eventsource.ca%2Fcathedral-centre

https://enville.com/saint-james-cathedral-centre-wedding-catering/

Example 2:

Search: https://www.google.ca/search?q=burlington+convention+centre

US: https://www.eventsource.ca/burlington-convention-centre
SDTT: https://search.google.com/structured-data/testing-tool#url=https%3A%2F%2Fwww.eventsource.ca%2Fburlington-convention-centre

Competitor in KP: https://www.weddingwire.ca/wedding-banquet-halls/burlington-convention-centre--e12513
SDTT: https://search.google.com/structured-data/testing-tool#url=https%3A%2F%2Fwww.weddingwire.ca%2Fwedding-banquet-halls%2Fburlington-convention-centre--e12513

Example 3:

US: https://www.eventsource.ca/mississauga-convention-centre
SDTT: https://search.google.com/structured-data/testing-tool#url=https%3A%2F%2Fwww.eventsource.ca%2Fmississauga-convention-centre

Search: https://www.google.ca/search?q=mississauga+convention+centre
Competitor 1 in KP: https://www.facebook.com/MississaugaConventionCentre/
SDTT: https://search.google.com/structured-data/testing-tool#url=https%3A%2F%2Fwww.facebook.com%2FMississaugaConventionCentre%2F

(I know it’s Facebook. However, there’s about 6-8 competitors appearing in the KP with Schema issues and we aren’t. We’ve compared ourselves against each one of them and cannot determine what the issue might be.)

Competitor 2 in KP: https://www.weddingwire.ca/wedding-banquet-halls/mississauga-convention-centre--e8086
SDTT: https://search.google.com/structured-data/testing-tool#url=https%3A%2F%2Fwww.weddingwire.ca%2Fwedding-banquet-halls%2Fmississauga-convention-centre--e8086

Competitor 3 in KP: http://www.eventvenues.ca/b/54/mississauga-convention-centre-on-mississauga-75-derry-road-west/
SDTT: https://search.google.com/structured-data/testing-tool#url=http%3A%2F%2Fwww.eventvenues.ca%2Fb%2F54%2Fmississauga-convention-centre-on-mississauga-75-derry-road-west%2F

CMxg9Z1

I need help choosing the ideal URL structure for a multi-city directory. The current URL structure is /category which is okay because we are only in one geography. However, we're now expanding to other cities so we are reevaluating the best way of structuring the URL.

The three options I have are:

1. example.com/city/category

• Pro: Follows the user around with the city after the root (like language)
• Con: Possible short-term traffic loss. Build page authority on new URLs
• Pro: SEO Benefit for terms: {city category}
• example.com/city/ would have to be a URL and a general landing page. This would mean that /category would no longer exist

1. example.com/category/city

• The website is currently set-up with /category but is now expanding beyond Toronto
• Pro: /category would still exist so no short-term SEO issues
• Pro: SEO Benefit for terms: {general category}
• example.com/category/ is already a URL and would display results based on proximity

1. example.com/category (geo recognizes city)

• Pro: Clean URL
• Con: We're not Ticketmaster

I was able to find major directory sites with very strong SEO doing it all three ways above.

City First

1. https://www.yelp.ca/c/toronto/restaurants
2. https://angel.co/r/toronto/marketing/jobs
3. https://www.redflagdeals.com/in/toronto/deals/c/cell-phones/
4. https://www.bizbash.com/new-york/venues

Category First

1. https://eventup.com/venues/new-york-ny/
2. https://www.yellowpages.ca/search/si/1/Restaurants/Toronto+ON
3. https://www.weddingwire.ca/wedding-venues/ontario
4. https://www.livenation.com/cities/130465/toronto-on

No City in URL

1. https://www.ticketmaster.ca/

I'm getting the following error on Instant Articles despite my site having substantial traffic and hundreds of articles.

The provided URL is not being accepted because the site has minimal readership, which violates the Instant Article Policies (https://developers.facebook.com/docs/instant-articles/policy/). Please provide a different URL.

Here's the blog: http://bit.ly/2Mh1Aes

I need help choosing the ideal URL structure for a multi-city directory. The current URL structure is /category which is okay because we are only in one geography. However, we're now expanding to other cities so we are reevaluating the best way of structuring the URL.

The three options I have are:

1. example.com/city/category

• Pro: Follows the user around with the city after the root (like language)
• Con: Possible short-term traffic loss. Build page authority on new URLs
• Pro: SEO Benefit for terms: {city category}
• example.com/city/ would have to be a URL and a general landing page. This would mean that /category would no longer exist

1. example.com/category/city

• The website is currently set-up with /category but is now expanding beyond Toronto
• Pro: /category would still exist so no short-term SEO issues
• Pro: SEO Benefit for terms: {general category}
• example.com/category/ is already a URL and would display results based on proximity

1. example.com/category (geo recognizes city)

• Pro: Clean URL
• Con: We're not Ticketmaster

I was able to find major directory sites with very strong SEO doing it all three ways above.

City First

1. https://www.yelp.ca/c/toronto/restaurants
2. https://angel.co/r/toronto/marketing/jobs
3. https://www.redflagdeals.com/in/toronto/deals/c/cell-phones/
4. https://www.bizbash.com/new-york/venues

Category First

1. https://eventup.com/venues/new-york-ny/
2. https://www.yellowpages.ca/search/si/1/Restaurants/Toronto+ON
3. https://www.weddingwire.ca/wedding-venues/ontario
4. https://www.livenation.com/cities/130465/toronto-on

No City in URL

1. https://www.ticketmaster.ca/