Hi, I've been a member for a few months but this is my first entry.
I typically build small portal websites to help attract more customers for small business approx. 5-7 pages and very tightly optimized around one primary keyword and 2 secondaries. These are typically very low competition. I do no link building to speak of. I don't keyword stuff or use poorly written content. I know that may be subjective but I believe the content I am using is genuinely useful to the reader.
What I have noticed recently is the sites get ranked quite well to begin with e.g. anywhere from the bottom half of the first page to page 2-3 and they stick for maybe 2-3 weeks, and the client is very happy, they then just vanish. It's not just the Google dance either these sites don't typically come back at all or when they do they are 100+ I was advised this was due to the freshness index but honestly these sites are hardly newsworthy...just wondering if anyone had any ideas?
Many thanks in advance.