Welcome to the Q&A Forum

Got it, we're using SalesForce to track calls, what we need to do is to implement the dynamic number insertion into our website, will be reading more about it.

Thanks!

Hello All!

I have an issue.

I have a local business with multiple addresses, In order to start doing some conversion optimization I need to know where are the leads coming from, my assumption is that part of the leads come from phone calls directly from the google my business listing that appears in the local pack and some come from the website itself.

Here's where the problem lays, I cannot understand how many calls come from each platform, Google My Business analytics provides a very high number that doesn't fit with my reports (i have a CRM that can track calls), the numbers are inflated in hundreds of %.

The solution i thought of was implementing a different phone number in my website to track the leads, the problem is the NAP, which will be different.

Another solution I thought of was implementing an additional phone number in Google My Business, and adding that additional phone number to the local landing page, displaying the new phone number as the main number on the page and leaving the old number in the schema markup.

Does this solution seems fit? do you have another suggestion?

Thanks!

I'll followup this question

In the title tag, we'd like to keep the brand name. We have 1 product which is the main keyword.

What would you suggest about the title tag and the H1 in these city pages?

Hi,

I have a customer which opens additional branches in cities where he had until now only one branch.

My question is: Once we open new store pages, what is the best strategy for the local store pages in terms of URL and title?
So far I've seen some different strategies for URL structure:
Some use [URL]/locations/cityname-1/2/3 etc.
while others use [URL]/locations/cityname-zip code/
I've even seen [URL]/locations/street address-cityname (that's what Starbucks do)

There are also different strategies for the title of the branch page.
Some use [city name] [state] [zip code] | [Company name]
Other use [Full address] | [Company name] 
Or [City name] [US state] [1/2/3] | [Company name]
Or [City name] [District / Neighborhood] [Zip Code] | [Company name]

What is the preferred strategy for getting the best results? On the one hand, I wish differentiate the store pages from one another and gain as much local coverage as possible; on the other hand, I wish to create consistency and establish a long term strategy, taking into consideration that many more branches will be opened in the near future.

Hi All,

An SEO and Google guidelines question.

We've recently purchased several local businesses that have websites. Legally, we've put a disclaimer saying we've purchased those businesses, the question is whether we should link from those sites to our main site.

Will this bring a manual action from Google?

It's legitimate that we'd like the visitors from those websites come to our main site because those business no longer named the way they were.

So, is it OK to link from these sites to ours? Will this violate Google's guidelines regarding backlinking? Should we even link and if so add the rel:nofollow tag?

Thanks!

Hi All,

We have a local business with multiple store fronts. We've recently bought a competitors store front, that store front has a local Google listing.

We would like to do 2 things:

1. Transfer the ownership of the listing from their accounts to ours.

2. Renaming and re-branding the listing (and of course the office)

My questions is, what can happen once we do that? Transferring the ownership is a simple task as i've seen it on Googles guidelines so is renaming it (technically speaking). Will this affect the listing itself? Rankings/Verification and anything else that may come up?

Thanks a lot for the answers!

Hi Miriam,

The questions you've asked made me realize the answer by myself. We will be able to receive the verification. Thanks!

Hi!

We're expanding our business and opening a new office. The location of that office is a shared office with another company, Will it be possible to verify the listing in Google My Business even tough there's a verified business there?

Thanks for the response, Lynn!

Just to make sure I got it right: Let's say I reached 10 listings which I verified individually and now I want to open and verify 5 new listings. Can I submit the current listings I have in the bulk process, even though they have already been verified? Otherwise, I'm not reaching the minimum 10 listings required for the bulk verification.

Hi All,

An SEO and Google guidelines question.

We've recently purchased several local businesses that have websites. Legally, we've put a disclaimer saying we've purchased those businesses, the question is whether we should link from those sites to our main site.

Will this bring a manual action from Google?

It's legitimate that we'd like the visitors from those websites come to our main site because those business no longer named the way they were.

So, is it OK to link from these sites to ours? Will this violate Google's guidelines regarding backlinking? Should we even link and if so add the rel:nofollow tag?

Thanks!

Hi,

I have a customer which opens additional branches in cities where he had until now only one branch.

My question is: Once we open new store pages, what is the best strategy for the local store pages in terms of URL and title?
So far I've seen some different strategies for URL structure:
Some use [URL]/locations/cityname-1/2/3 etc.
while others use [URL]/locations/cityname-zip code/
I've even seen [URL]/locations/street address-cityname (that's what Starbucks do)

There are also different strategies for the title of the branch page.
Some use [city name] [state] [zip code] | [Company name]
Other use [Full address] | [Company name] 
Or [City name] [US state] [1/2/3] | [Company name]
Or [City name] [District / Neighborhood] [Zip Code] | [Company name]

What is the preferred strategy for getting the best results? On the one hand, I wish differentiate the store pages from one another and gain as much local coverage as possible; on the other hand, I wish to create consistency and establish a long term strategy, taking into consideration that many more branches will be opened in the near future.