Welcome to the Q&A Forum

Hello wise ones, We have been working with the charity Volunteers of America to create a new site for their car donation program at carshelpingpeople.org They are a national charity with extensive local programs run by regional affiliates, so the site is divided into a small national section linked to Regional Affiliate sections. You get to the regional sections either by entering your zip code or clicking on your state in the bottom nav of the national pages. Right now we have developed regional sections for Michigan, Nevada, Maryland, Washington D.C., New Jersey, Delaware and the Philadelphia area. The site is about 2 1/2 months old, and while our conversion rate is pretty good (7%) our organic search ranking isn't improving as quickly as we'd like to see. Car donation is a very competitive space, and we would appreciate any advice on how to improve the SEO of the site. Thanks so much.