We have written ebook(s) on subjects of interest to our prospects (B-C market). We have taken many recurring questions asked over the years plus helpful graphics and put into short 12+ page ebooks. After filling out form to receive ebook- (first name & email on form) for any option below- Should we: a) send them to Landing page to download ebook to their desktop? b) send them e-mail with link to download ebook? c) send them directly to page on our site with the ebook content? d) something else? My thoughts are to do c) which will put content on site, though 'protected' via gate. This way the search engines can crawl the content. However, if that content is not directly reachable through menu will that degrade the importance of that content? Obviously we want to provide good, helpful information to prospects. We would also love to benefit from that content from a Search point of view if possible. Anyone have experience with this through A/B test or otherwise? Thanks, Steve