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Hey Don,

Thanks for taking the time to look over the website and give me your opinion on it. I appreciate it.

You've hit on some great points in your feedback. That said, I actually like the Google page you linked. I believe there is an argument for using whitespace well. Whether I've achieved that is another matter.

In terms of AJAX, I wanted to make the booking process work on 1 page and reduce the amount of fields the user has to complete, with only those necessary for making a booking. I think this could be streamlined and made in to a faster process for the user. We all hate filling out forms.

The navigation is something that has been nagging at me from day 1. The problem we have though, is we have so many courses and categories, as well as non-course related pages that need to fit together. This needs some careful thought. I would ideally like to combine the 2 navigation elements and make them more straightforward to use. I really need to think about this one.

Fonts and typography is another one for me. It doesn't feel wholly consistent across the site and I feel that this could be improved somewhat.

Anyway, thanks again for your detailed feedback, I very much appreciate it.

Gaz

Hi,

Have your impressions increased in Google Webmaster Tools? I assume they have and if so it may simply be that your titles and descriptions are not enticing enough for searchers to click on.

Generally, increased rankings equates to increased traffic. Are you definitely sure your rankings have increased? Try searching your keywords in an Incognito window in Google Chrome without being logged in to any Google accounts and see if you appear. If you don't then the rankings your monitoring probably aren't the actual rankings you're seeing.

Hope this helps.

Gaz

Unfortunately, the power here lies with the user who is performing the search. For example, if they use an incognito window or other method to browse and search anonymously, then this information is not going to be tracked. There's pretty much nothing you can do about it.

Thanks dude. I'm still updating and have now added further enhancements and fixed some bugs. I've also reincorporated the special offers. Cheers.

Hi,

The canonical tag is used to give authority to a specific page on your site where other pages have the same or very similar content.

You can place a canonical link element in the head section of all non-canonical pages with the same or similar content to tell Google that there is a page on your site that you would like them to index for this content.

Generally it's ecommerce websites that benefit here, as they may have several routes by which you could reach the same product information, for example, you could have a product under several different sub-categories. You would want to place a canonical tag on each page to point to one specific page.

Check out the Google Webmaster Tools explanation for more detail https://support.google.com/webmasters/answer/139394?hl=en

Hope this helps.

Ah, I see. OK, well I'll hang on until this Wednesday and see if it changes. Thanks.

In addition to Bereijk's answer, have you tried testing it with the Google Structured Data Testing Tool? http://www.google.com/webmasters/tools/richsnippets