I would like to see what is the consensus here about this stuff as virtually any automated service, be it yext or yahoo, will use one description text and use it for every available listing in their ecosystem. In general what is your take on varying this business description text? of course, I would personally put a safer bet on avoiding any duplicate text between listings and the domain of the business in any case. but my questions is more between listing vs listing. THIS IS BAD - WHY? THIS HAS NO IMPORTANCE WHATSOEVER - WHY NOT? and in conclusion and hindsight, would one need to watch out for duplicate content across non-domain assets used by the business so long as none of the content is duplicated from the business domain? I tried my best googling this, but did not find a straight answer anywhere. I would really appreciate some experienced and insightful comments on this one 🙂