Thanks so much for sharing your experience. I'm definitely going to investigate local domains for our largest geographic areas.
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RE: Local search optimization for national product?
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RE: Local search optimization for national product?
Thanks, Pashmina, this is really great feedback! I'm definitely going to do the first two ASAP, and investigate the others. Thanks again!
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Local search optimization for national product?
Hi all,
My company sells a direct-to-consumer product nationwide. We have competitors that sell through local distributors. Therefore, many customers think that this is a product that must be bought locally.
Because so many people search for this product locally, we want to be able to rank for local searches. But, because we sell nationwide, we don't have localized content.
We have a competitor that created a page for each state which lists every zip code and city name in the state, but that seems pretty labor intensive (and not all that effective). Any ideas on how to address this problem would be much appreciated.
Thanks!
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