Hmm, perhaps this is what you are referencing? http://guides.seomoz.org/chapter-7-growing-popularity-and-links. It seems like they might have removed or condensed the old guides into the new format that I linked.
Posts made by Riggz
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RE: Where can I find all the guides that are availablel to pro members? i seem to be lost
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RE: Title tag showing in Google that we are not setting
If you just recently updated the page title, it might take a little while for it to update in the search results - could this possibly be the case?
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RE: Are there certain times of the day that it is better to update content or blogs? How do I find out what time is best for a particular site?
I think it really depends on your niche, clients and whether you are targeting consumers or businesses.
For businesses, or consumers that are in the 9-5 bracket mornings always seem to be the best across most audiences, its before people get busy, sidetracked, afternoon meetings, etc... we have some of our restaurant email marketing clients send out emails around 9:30-11AM to their subscriber lists to try and boost their lunch crowd.
I think if you were targeting consumers on maybe a shopping site, fun blog, music site or something in that regard that late afternoon evening might work better, but I honestly have little experience in that market.
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RE: Blog on Sub-domain affect on SEO
In general, I believe it is best to have the blog on your domain as long as it is closely in-line with what your website is about or has to offer. mysite.com/blog
An article that I would suggest reading if you haven't had a chance to is from Seomoz on Root Domains, Subdomains, Microsites and subfolders. http://www.seomoz.org/blog/understanding-root-domains-subdomains-vs-subfolders-microsites
Hope this helps!
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RE: Do Older Post Dates Affect Click Throughs From Google ?
Also agree that generally someone might click on newer content if there are articles ranging from 2011 to say 2007.
The way I think the date would impact your article's visibility / clickthrough the most is if people use the tools on the left side of Google and search by date. I find myself using the search by date tool frequently generally selecting the past year or 2-3 months when I know an article was recently published.
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RE: Affiliate network options?
Not too much experience with this, but I do know one group I was helping a few months ago was using http://www.hasoffers.com/ for their affiliate program and they really enjoyed the platform.
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RE: Link building software
The links you acquire with tools like that might not be that useful in the long run.
A pretty cool tool Seomoz offers is the link assistant, http://www.seomoz.org/labs/link-finder/index.php, it is a labs tool but is pretty nice!
Hope this helps.
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RE: Will Open Site Explorer ever show number of links over time?
I also think that would be a super awesome feature of the campaign manager to display historical data, maybe last month's metrics compared to this month's. Even the ability to just show the PA, DA, Inbound #, etc as opposed to the actual links acquired would be pretty neat.
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RE: Help on article submission
I used to suggest the same as Justin, http://myblogguest.com but the last two times I've used it I have been burned. I submitted well written articles, then a few weeks later they showed up (slightly changed, few words here and there) with my credit / author links not showing up in the posted article.
If they are really well written articles that you think a variety of websites could benefit from mentioning it might be better to place them on your website, I could see some business websites finding the content useful to mention to their readers.
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RE: What is your traffic mix?
We are an managed email marketing company based out of Indianapolis.
Currently we are working on creating new content and inbound links to the website, we run a small number of display ads for testing purposes and a few search engine ads. We also have our site in the bottom of the emails so if a subscriber for one of our clients is interested in our services they can easily reach us.
A breakdown is around 32% comes from search engines, 10% from referrals, 28% from direct traffic (sales reps lead people directly to the site) and then the last 30% coming from clicks in the footer of the mailers.
We are going to start promoting our Facebook and Twitter pages in the coming months after we get a plan in motion for providing frequent updates to our blog with helpful information for our clients and prospective clients.
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RE: What are the 10 most competitive keywords?
The recent Google update actually helped quite a bit though, we went from not being in the top 50 for some terms to being at the top of page 2, actually have a reason to work for it now!
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RE: What are the 10 most competitive keywords?
From personal experience email marketing is a pretty competitive area, one of my buddies at another company mentioned that insurance and payroll were pretty competitive as well.
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RE: CSS background images weight impact
That is a pretty large image file, I do not know how it would impact the SERPS.
If you are using photoshop and saving the background image as a Jpg, one thing I always try to do is lower the quality when saving for web to around 30-40 for really large images (can notice a difference but not too bad) or lower the quality to 51 if you want the image to remain pretty much the same.
Another thing that I like to do is use Smush.it (http://www.smushit.com/ysmush.it/) which is a free tool from Yahoo that will save you a little on filesize without changing the appearance of the image.
Hope this helps!
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RE: Link Building with links in footer of Word Press Themes- Is This BLack Hat??
I've actually wondered the same thing... In that particular example, it seems they are injecting a wide variety of keywords into the footer, and it looks kind of fishy.
In general the only link I put in the footer (beside quick links to less visited areas of the website) would be credit for the web company in some way, "Site by X", 'Website Design by X", "Hosted on X CMS" (only using 1 of these per site).
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RE: New website branding, differences between http://www and http://
Yea that was a concern I had going in, but I was thinking about it and in general when people link to different products or areas of the site I would assume they might just go copy the link from the url bar (at least that is what I do).
I wonder if the % is really enough to matter when people link to http://zebraswithhats or http://www.zebraswithhats - no thankfully that is not the domain
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RE: New website branding, differences between http://www and http://
Oof, massive failure on my part lol, there just so happens to be this "check, this answered by question!" Thanks for pointing it out for me
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RE: New website branding, differences between http://www and http://
Definately what I was looking for guys, thank you for the awesomely quick responses! I figured that it wasn't that big of a concern for SEO but since we are starting from scratch I just want to make sure its correct from the start! Tossed you both thumbs up!
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New website branding, differences between http://www and http://
Hey Mozers!
We will be creating another brand pretty soon with some pretty cool interactive features and before we start development of the site I was wondering if there are any pros/cons to branding the site sans the www.
For example http://example123.com and http://www.example123.com. I would much prefer to brand it has http://example123.com but I just wanted to check first to see if that would have any negative SEO ramifications.
It seems that it might just be a preference as I looked at Facebook and Twitter and they both do it differently, same with Groupon and LivingSocial.
Looking forward to hearing from you guys!