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RustyBrett
@RustyBrett
Job Title: CEO
Company: Lift Division
Favorite Thing about SEO
Much of my life has been driven by winning and there are very few industries that allow me to compete like the search marketing industry. I'm able to develop measurable marketing strategies for clients and charged every day with winning. And I love it.
A University of MO grad, I began my career in the insurance industry specializing in business insurance and risk management. After becoming a partner with the agency, I realized how broken and antiquated the marketing channels were for small business owners and began working on my first start-up to help business owners better market themselves.
In 2010, with the help of many great people (especially my awesome wife) I launched ServiceNoodle.com...a directory of local service providers like contractors, attorneys, real estate agent and insurance agents. Besides the standard means of contact via phone or email, ServiceNoodle also offers a unique way to create request services 24/7. The service directory today has grown to over 4,000 paying clients and expands across the State of Missouri with national scaling a round of funding away.
While ServiceNoodle was an excellent, cost-effective avenue for business owners to showcase themselves, it was certainly not the only digital solution to business marketing and branding. To further assist our existing clients, ServiceNoodle purchased search marketing and web design firm, Lift Division in early 2013.
Today, we operate with Lift Division as our parent marketing firm that helps people "lift" their brand, their authority and their profits. We meet with clients, learn their goals or objectives and develop custom inbound marketing strategies to meet their goals. Lift Division's services include:
-research and planning via keyword research, conversion optimization, competitive analysis, etc...
-brand building services including website design, app development, search engine optimization, local seo, video production and marketing and of course, ServiceNoodle
-ongoing engagement marketing through content marketing, social media marketing and pr
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