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Yeah, perhaps they will all naturally rank better for each term. Thats not to say they are not ranking well now I was just in the process of optimising everything I possibly can. Thanks.

I like the concept of what you are saying and it all fits in with what I know from past experiences but it all comes down to thinking about what my target customer wants. When someone searches for "Breathing Apparatus Companies" as an example, logically it is pretty clear what their search intent is. My 30% bounce rate and 20% exit rate (for that page) tells me that people are getting what they need. They do not seem too want an education on what it is, making sure they get information fast and accurately seems to be more important to them. If you click the info tab I have actually added some rough info, it is just hidden by default.

Please do not take this as disregarding your answer because in most cases I would agree but a directory seems to have a different issue. What do I do?

Hello everyone,

I have a page on my directory for example:
https://ose.directory/topics/breathing-apparatus

The title on this page is small yet a bit unspecific:
Breathing Apparatus Companies, Suppliers and Manufacturers

On webmaster tools these terms hold different values for each category so "topic name companies" sometimes has a lot more searches than "topic name suppliers". I was thinking if I could split the page into the following into three separate pages would that be better:

https://ose.directory/topics/breathing-apparatus (main - Title: Breathing Apparatus)
https://ose.directory/topics/breathing-apparatus/companies (Title: Breathing Apparatus Companies)
https://ose.directory/topics/breathing-apparatus/manufacturers (Title: Breathing Apparatus Manufacturers)
https://ose.directory/topics/breathing-apparatus/suppliers (Title: Breathing Apparatus Suppliers)

Two Questions:

1. Would this be more beneficial from an SEO perspective?
2. Would google penalise me for doing this, if so is there a way to do it properly.

PS. The list of companies may be the same but the page content ever so slightly different. I know this would not effect my users much because the terms I am using all mean pretty much the same thing. The companies do all three.