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Well, sounds like i am screwed since we are sending our feeds to amazon last 7 months. I am going to update the feed and remove the descriptions from amazon feed. But i don't know if it will help me at all. By the way, i am talking about amazon ads, Not selling on amazon. However if amazon doesn't have that product in their database, they basically use your descriptions and create a product page but says this product is available on external website.
Well, we wrote our own product descriptions for 99% of the products we have. They are all descriptive, has at least 4 bullet points to show best features of the product without reading the all description. So instead using a manufacturer description, we spent $$$$ and worked with a copywriter and still doing the same thing whenever we add a new product to the website.
However since we are using a product datafeed and send it to amazon and google, they use our product descriptions too. I always wait couple of days until google crawl our product pages before i send recently added products to amazon or google. I believe if google crawls our product page first, we will be the owner of the content? Am i right? If not i believe amazon is taking advantage of my original content.
I am asking it because we are a relatively new ecommerce store (online since feb 1st) while we didn't have a lot of organic traffic in the past, i see that our organic traffic dropped like 50% in April, seems like it was effected latest google update. Since we never bought a link or did black hat link building. Actually we didn't do any link building activity until last month. So google thought that we have a shallow or duplicated content and dropped our rankings? I see that our organic traffic is improving very very slowly since then but basically it is like between 5%-10% of our current daily traffic.
What do you guys think? You think all our original content effort is going to trash?
Thank you Jesse. It is a great advise. You are right, i should start a company blog soon as possible.
Hi Jess,
How does infographic work for an ecommerce website? We don't have a blog. If we create and distribute an infographic, links would be pointing to infographic url right? such as url.com/img.jpg. How do we get links to the home page instead of infographic image url?
Hello Kurt,
Thank you very much for your comment. Well, there are couple of reasons why i want to noindex our category pages:
1. eliminate duplicate content / page title / meta description etc.
2. I see that we barely receive traffic to our category pages.
3. Preventing Link juice distribution to too many pages
No one has an opinion or feedback to give? Anyway, We just put Noindex, follow to the category pages. Especially seeing duplicate content issue on Campaign Crawl today 
Hi,
We have an online store, it is up & running since January 1st. Since then we really didn't see any improvements on our organic traffic at all. About 10% of our traffic is coming from organic search, and more than 20% of organic search actually coming from branded keywords.
We haven't paid a lot of attention to SEO so far. I mean, we paid attention to the practices, however we focused on a better customer/user experience more than SEO. We improved our product pages, reduced checkout process to one step, used bigger icons / buttons. According to our customers, our website is pretty easy to navigate and shop. We haven't received any major complaint so far.
Except couple of products, all the content we have is original, we didn't use any manufacturer product content or copied from another website.
However, looks like all these efforts don't mean a lot to Google, unless we have a solid backlinks.
I would like to hear your comments/recommendations what else we can do to create some organic traffic.
Well, we wrote our own product descriptions for 99% of the products we have. They are all descriptive, has at least 4 bullet points to show best features of the product without reading the all description. So instead using a manufacturer description, we spent $$$$ and worked with a copywriter and still doing the same thing whenever we add a new product to the website.
However since we are using a product datafeed and send it to amazon and google, they use our product descriptions too. I always wait couple of days until google crawl our product pages before i send recently added products to amazon or google. I believe if google crawls our product page first, we will be the owner of the content? Am i right? If not i believe amazon is taking advantage of my original content.
I am asking it because we are a relatively new ecommerce store (online since feb 1st) while we didn't have a lot of organic traffic in the past, i see that our organic traffic dropped like 50% in April, seems like it was effected latest google update. Since we never bought a link or did black hat link building. Actually we didn't do any link building activity until last month. So google thought that we have a shallow or duplicated content and dropped our rankings? I see that our organic traffic is improving very very slowly since then but basically it is like between 5%-10% of our current daily traffic.
What do you guys think? You think all our original content effort is going to trash?
