Hi all,
We have a client who has a lot of inbound links from external pages that are broken/404. The 404 pages are EXTERNAL and linking to my client's pages, but their domain still has authority and their home page (and other pages) still load.
My question is: what should we do about this? Do we detox those links, or are they still sending some juice given that they have domain authority, despite the fact that the pages linking to my client are broken?
So in other words:
- My client is: yyyy.com
- They have a link from vvvv.com/services, which is a broken page
- So what should we do about this?
Thanks all!
Gavin