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I understand that some may respond to this question advising that we should concentrate on building good quality content, and eventually the links will come. And I do agree. The problem is that while we are implementing a content strategy and we're absolutely focused on creating unique, quality content for our audience, we're also a brand new business with a current grand total of (wait for it...) - 4 back-links! So while we're devoting our efforts to create the most engaging content we can, we need to find someone that can help us build our back-link profile and help to promote our brand and content in the most legitimate way possible. Obviously typing "SEO" into Google is not necessarily the most effective way to find the right person for the job and I'm a bit apprehensive about posting ads on eLance, oDesk, etc Does anyone have any idea how we can find someone smart and highly experienced that understands the importance of doing this right? We are Australian based but they don't have to be local. Thanks in advance. Stu