Questions created by swzhai
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Where to find "Keywords that Sent Organic Search Visits" in Google Analytics?
Hi everyone, Tried searching for this answer but couldn't find it. In the new analytics, I can see that there is a graph that shows the number of unique keywords that brought traffic to our site sorted by weeks. I can't seem to find this data in Google Analytics. I can only find the number of visits but not sorted by how many keywords, instead it is just # of visits from all of the keywords. Thanks in advance. SZ
Reporting & Analytics | | swzhai0 -
Marketing for a new alternative solution (general keywords) and for it to show up under specific keyword searches
Hi Moz Community! I've run into a marketing dilemma for one of our customers that we provide SEO and internet marketing services to. Therefore, I need the help of you clever people! The company is a high-tech innovative biotechnology company, so instead of using their product as an example which might be confusing, I will represent the problem with "DVDs" and a new technology similar to Netflix. Customer wants to buy 500 Days of Summer DVD online and isn't aware of the new technology called 'Netflix' where we can stream it online instead of ordering it online. Netflix marketing team wants their website to show up alongside search results so when people search for 'buy 500 Days of Summer DVD', you will see Amazon, blah blah and at some point also see 'Netflix: Stream Instantly Online!' What is the best way to approach this? Micro (macro) site? Can I target 'DVD' and make the microsite use a direct match? Do I have to create a page for every single popular DVD in order for it to effectively rank? Any other clever solutions to this problem? Thanks everyone! Sheldon
Branding | | swzhai0 -
Changing Links that Show Up when I Google Brand (Site) Name
Hi SEOmoz Community, A quick question for you all. I've added an attachment for reference. When I google my brand name, say for example, Applied StemCell, I see six links as well below the description. Oddly though, these links seem to be chosen at random, or at least I'm not sure how Google decides on them. When I click on one of the links that is the company's name, Applied StemCell it brings me to a PDF document! Is there any way I can choose which ones to display there? Thanks! OF2oVVN.png
Web Design | | swzhai0 -
A Straight Answer to Outsourcing Backlinking, Directory Submission and Social Bookmarking
Hey SEOmoz Community! I've spent a bit of time now reading about SEO in books as well as online here within the SEOmoz community. However, I've still struggled to find a straight answer to whether or not directory submissions to non-penalized websites is acceptable.I suspect the reason I haven't found a straight YES or NO answer is because it isn't so straightforward and I respect that. My dilemma is as follows: I want to raise the domain authority for a few websites that I optimize for. I've submitted and gotten listed a bunch of excellent backlinks, however it still is a painfully slow process. My clients understandably want to see results faster, and because they have virtually no past outsourced link-building campaigns, I am beginning to think that I can invest some money for outsourcing directory submissions. I see more and more people talking about the latest Penguin updates, and how many of these sites are now penalized. BUT, is there any harm to submitting to directories such as the ones on SEOmoz's spreadsheet that aren't penalized? My concern is that in the future these will be penalized anyways, and is there a chance then that my site will also be de-listed from Google? At what point does Google completely 'blacklist' your site from its engine? Furthermore, I don't understand how Google can penalize a website to the point of de-listing it, because what would prevent other competitors from sending mass spammy back-links to another? What it all comes down to: At this point, are verified mass directory submissions through outsourcing still much more beneficial than detrimental to the ranking of a website? Thanks SEOmoz community, Sheldon
White Hat / Black Hat SEO | | swzhai0