Tanya Vaughan’s Summary:
Search Engine Optimization mostly but also Search Engine Marketing (PPC) and other Online marketing. I have several years of search engine marketing and optimization experience as well as web/internet marketing experience developing content to support marketing initiatives.
I've set SEM/SEO strategy and my experience includes managing large PPC budgets for a Fortune 50 company.
I currently hold the role of Worldwide Search Engine Optimization Manager for Hewlett-Packard.
I've participated on panels at Search Engine Strategies, PubCon, eTail and AdTech.
I was elected to the Board of Directors for SEMPO (Search Engine Marketing Professional Organization) in 2007.
I have an undergraduate degree in Finance and an MBA, both from Boise State University.
Tanya Vaughan’s Specialties:
Search engine marketing, search engine optimization, internet marketing, finance.
My passions outside of SEO - Wakeboarding, snowboarding, my family and my dogs (both labs), Mokie & Azzie.