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I had previous asked this question, where the issue turned out to be that I didn't have all the URLs in Google Search console.  Whoops!

So I have added 4 properties that are really all the same property:

• https://
• https://www
• http://
• http://www

I have added all of these.  This has raised a few more questions:

• Can I get Google Search Console to treat these (and even group these together) to show as one property?  Right now they are all listed separately.  I know in Site Settings you can set a Preferred Site.  Even so, they show as separate sites with data separately.  Can I merge these?
• What about Moz?  Should I do something similar to see traffic for each of these in Moz?  It looks like we are missing a ton of info.  Does Moz get this from GSC automatically?
• What about sitemaps?  Can I fix this in sitemaps?  Do I need separate sitemaps for each property?

OK.  I am an idiot.  The first step is admitting I have a problem, which I gladly will do.

So we have https://, https://www, http://, and http://www.  I only had one of these set up in Google Search Console because we were trying to just use one.  Even though those links were to https:// they showed up in https://www.  Should I set up all of these with Moz?

One of the links in question is from a major news source in a major market.  It is the biggest newspaper in Dallas.  It is also more than 30 days old, so I would be shocked if Google hasn't crawled the article.  We have gotten a good deal of traffic from it.

I will check out Google support site you linked to.  Thanks!

The site is using https.  www redirects to non-www.  Search console is also https.  Additionally the links I am looking for all use https.  Everything seems to be https without the www.  So not sure why we are not seeing the recent inbound links.

The site I am working on did not have their site submitted to Google Search Console (formerly Google Webmaster Tools).  I submitted the site and a sitemap that auto updates.  Google is crawling the site daily (about 30 pages a day).  Under Search Traffic > Links to Your Site it shows no data is availible.  I thought it was because it was a newly submitted site, but it has been two months now.

Moz seems to have the same issue.  Moz does show inbound links, but their are some that we think should really help us that are not shown.  For instance, the Dallas Morning News wrote this article.  They have a high DA and PA.  Also, iliveindallas.com has an article about us that is still on the front page.  That was a few weeks ago but also does not show up on Moz or Google SC.

We are trying to be selective about the links we are getting.  That they are follow links from reputable sites.  Worried that both Google and Moz are not showing them.

We are focusing on a few specific cities as well.  I have created a list of sites that are both specific to that city AND rank high using the Moz Domain Authority tool.  I put the list in Google Sheets to keep track and then have systematically gone down and reached out to various people at these sites to try to get articles or mentions, etc from them.  This does two things.  First you get exposure from relatively high volume sites in that area.  Two, I think it helps to get backlinks that focus on regions or concepts.  This way I can do both.  Before I reached out to them, I wrote a draft of the article.  We are working on a sharing economy concept so we wrote about the sharing economy in general (instead of just writing about us) to make it more compelling for their audience.  That has done fantastic for us.

In terms of where to look, traditional media like print newspapers, magazines, radio almost always have a site with a news/blog section.  Also, you can use something like the Follow Wonk tool to find Twitter accounts for people that blog in the area.  This is often easier than the media sites.  Some of the media sites will do it but are uber expensive.  Also, many cities have a Reddit sub for that city.  Be careful.  If it feels to ad like, people on that city will butcher you.  Sometimes you can get on the sidebar of that sub and that will be the gift that keeps on giving.

To see an example of what we did, check this out.  The site is only for Dallas.

We are using Google Search Console to monitor Crawl Errors. It seems Google is listing errors that are not actual errors. For instance, it shows this as "Not found":

https://tapgoods.com/products/tapgoods__8_ft_plastic_tables_11_available

So the page does not exist, but we cannot find any pages linking to it. It has a tab that shows Linked From, but if I look at the source of those pages, the link is not there. In this case, it is showing the front page (listed twice, both for http and https). Also, one of the pages it shows as linking to the non-existant page above is a non-existant page.

We marked all the errors as fixed last week and then this week they came up again. 2/3 are the same pages we marked as fixed last week.

Is this an issue with Google Search Console? Are we getting penalized for a non existant issue?

Facebook is tricky.  You might try a few things that we have found useful.

• Change your Facebook post type mix.  On the insight page, you can see what your mix is and they offer data on other post types.
• I think the book Jab Jab Jab Right Hook by Gary Vaynerchuck is great.  Basically, give, give, give, ask.  Don't try to drive traffic and goal conversion on EVERY SINGLE Facebook post.
• Don't send traffic to front page.  You might try a squeeze page or direct to a page you are talking about.  In general, the user should find what they clicked to find.  If users click to see funny kitty pics, they better see funny kitty pics.

Just a couple ideas.  Hope this helps.

It would depend on how the site is made.  Are you using a CMS like Wordpress or Drupal?  What about WooCommerce?  Where would you see each phone?  For instance, maybe you list popular phones on front page, through search, by category, etc.  And then each phone would have its own page?  If you have them listed on front page, in search results, by category, etc AND they also have their own page, it is super important to use the rel canonical tag.  You want one page to be the official or canon page for each phone.

So if each canonical page should have a unique title and url.  Any pages that link that item should link to the canonical page.  If you are using CMS, this can be automated (and you definitely want to set up so this gets automated).  You just have to be sure the settings are set right.

You also probably want hackable URLs.  So for instance you may have phonesite.com/apple/att-iphone-16gb where each Apple phone is phonesite.com/apple and if you go to phonesite.com/apple it shows all the iPhones.  Or you could do that by carrier.  Probably not both.

Hope this helps!

Which is better for SEO: blog.site.com or site.com/blog.  In other words, is it better to have the blog running in a subdomain or as a director within the main site?  Right now we are running as a subdomain, but want to be sure Google isn't considering that a separate site.  The blog shows up separately on Google Analytics, which makes me think site.com/blog is better if for no other reason, it would give our domain greater traffic.

Not sure if this matters, but some site info:

• our site is a sharing economy tool for renting your stuff
• we are running the blog on Wordpress
• blog traffic is about 5% of total traffic