Bingo. That was it. I should have know better :}

Updated website from Magento backend to Wordpress and since the redeploy, my bounce rate has dropped from 40% to 4%. I did check to see if there was duplicate GA tracking code but only one call. I checked reports under "visitor flow" and one page visits seem inline with the previous bounce rate.

Weird. Never experienced this before.

If anyone else tries to figure a way to organize twitter followers into lists AFTER the fact, here's what I did....

I DO NOT work for socialbro.com nor social oomp.

I simply signed up for the socialbro.com service and the tool provides the ability to filter twitter followers (and people you are following) by search keywords (across bio and tweets), geolocation, and several other fields. This capability made it easy for me to search for users and then apply to specific lists we've recently established.

Moving forward we are using social oomph to assign new twitter followers to lists as we acquire them. In  Social Oomph, followers can be assigned automajically based on keywords or through manual selection.

Thanks for the link Chris. I did see that earlier but didn't quite address Twitter lists specifically. I did end up trying this and was successful in downloading the data, but there's nowhere to update lists specifically that I can see. Will keep trying.

I have a list of about 3,000 Twitter followers and would like to segment my followers into separate lists for "emergency preparedness" and "travel." Is there a tool that can help me automate this without reviewing each profile one-by-one?

We have a particular blogger that provides lots of links to our website every day. Can you recommend tools that provide data/analytics about other sites that might be similar as compared so we can partner with them as well?

Thanks.

https://www.facebook.com/help/271607792873806

How do I change my Page name?

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1. From the top of your Page, click Edit Page 
2. Select Update Info
3. Change the text in the Name field and save your edits

You can't currently change the name of a Page with 200 or more likes.

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Did you test on the rich snippet tester? I would but no link to example provided.

http://www.google.com/webmasters/tools/richsnippets

Should Meta descriptions and meta keywords be different on every page?

Meta description tags should be as unique per page as possible.

Is it bad to have the same meta data repeated on the site?

Yes

If it has to be different does it have to be totally different per page of just slightly different?

Slightly different at a minimum. Common examples might be a service that is done in multiple locations and you tweak the description to highlight the different location, but the service itself is the same.

Should the description contain keywords is there an advantage to that?

Absolutely, just don't stuff words in a way that is, well, disgusting. Remember that "meta description" may be used as the summary of the page in your search result for the given page.

Don't use meta keywords tag.

1) Search engines don't really pay attention and 2) your announcing to your competitors the keywords you are trying to opitimize for.

Referencing this post, I also recently added this code “_gaq.push(['_setSiteSpeedSampleRate', 100]);” to my Google Analytics script in order to track page load on all page requests instead of 5% (roughly). I may not do this permanently but for now I'm getting tremendous feedback from Google Analytics regarding Page Load time using the report I just sent you

http://p.barker.dj/sitespeedtips

before moving to pure ecommerce/digital marketing this year, I worked in digital news publishing for 15 years previously. During that time I was exposed to: Drupal, WordPress, home grown Cold Fusion CMS I built in the 90's (may it rest in piece), Ning, Tumblr, TownNEWS Bloxx CMS, the very expensive platform Clickability and Blogger.

I am in agreement with Ryan that WordPress is probably the simplest and easiest to get up and running quickly. Just set this up in 2 weeks: http://community.steripen.com

If all you need is to post content: text, images & video with some social media push capabilities, then you can be in business very quickly.

I loved Drupal but had a very difficult time getting it implemented live as customizations were time consuming/complicated (for me anyways) and outsourcing quality Drupal help was expensive. It's great for community building but might be overkill for blogging. Acquia has some great use-case builds that you might find useful to check out if you need more than basic blogging. Basically from a programming perspective it was over my head. That is just as much my limitation as the product. I also didn't find the blogging tools to be very robust. As I recall it required a lot of plugins to do some of the most basic things that wordpress does out of the box.

Three years ago I walked into a job where there were 5 Joomla installs pumping content for 1 newspaper in Utah. It was a nightmare for me. Joomla seemed like a big step backwards. to some degree though, these products have unique feature sets that are geared towards certain product dev groups so this is a very opinionated discussion for sure. By the time I left we had moved off Joomla to something called TownNews  Bloxx CMS which is overkill for you.

As I recently learned, be careful about setting up a new blog. All best practices here at SeoMoZ point to keeping your blog in a subfolder of your main site. Due to limitations of my cms, I wasn't able to do that short term.

Should Meta descriptions and meta keywords be different on every page?

Meta description tags should be as unique per page as possible.

Is it bad to have the same meta data repeated on the site?

Yes

If it has to be different does it have to be totally different per page of just slightly different?

Slightly different at a minimum. Common examples might be a service that is done in multiple locations and you tweak the description to highlight the different location, but the service itself is the same.

Should the description contain keywords is there an advantage to that?

Absolutely, just don't stuff words in a way that is, well, disgusting. Remember that "meta description" may be used as the summary of the page in your search result for the given page.

Don't use meta keywords tag.

1) Search engines don't really pay attention and 2) your announcing to your competitors the keywords you are trying to opitimize for.

Yes, we have experienced this with our product SteriPEN as well. For our product/brand this is more noticeable in Google Shopping Search rather than Google search. To your point it does appear that these Sears listing are being aggregated from Amazon.com retailers. On the Sears website, OnlineSuperSeller is selling our Journey product at $270 and the retail price US for this product is $99.99.

Don't know where OnlineSuperSeller is getting our product from as we don't sell product to them.

Let's see what others post.

The link building/PR tactics provided by Takeshi Young are excellent as well as Agents of Value content marketing suggestions are both excellent.

I've been in your shoes before and it's certainly different developing something for the start vs. something in progress.

I'll offer a third and different perspective. In evaluating social media, analyze the most recent posts of competitor(s) and follow some of the users that might meet one or more of the "marketing personnas" you are trying to target (I try to create twitter lists with friendly names to organize these users). Begin to monitor their conversations and chime in when you can add value to the discussion. While monitoring, pay attention to the hashtags that these tweets include.

Hashtags are a GREAT WAY  to acuire new followers, conversations and potentially....customers.

This is one of many tactics and could similarly be utilized with Facebook, but not quite as easily. Don't want to be creapy.

Hope that is useful. Best of luck.

Double slashes only hamper SEO if there are links connecting to that content. If there are no links then its a non issue.

Here's some code to place in .htaccess (if applicable)

Prevent double slashes in URLs, e.g. //Blog and /Home//About

RewriteCond %{REQUEST_URI} ^(.)//(.)$ 
RewriteRule . %1/%2 [R=301,L]

If you are using Google Analytics, check under Content >> Site Speed >> Page Timings and you can sort by the largest load time first.

Referencing this post, I also recently added this code “_gaq.push(['_setSiteSpeedSampleRate', 100]);” to my Google Analytics script in order to track page load on all page requests instead of 5% (roughly). I may not do this permanently but for now I'm getting tremendous feedback from Google Analytics regarding Page Load time using the report I just sent you

http://p.barker.dj/sitespeedtips

https://www.facebook.com/help/271607792873806

How do I change my Page name?

You can only change the name of a Page with fewer than 200 likes. If your Page qualifies, follow these steps to change its name:

1. From the top of your Page, click Edit Page 
2. Select Update Info
3. Change the text in the Name field and save your edits

You can't currently change the name of a Page with 200 or more likes.

Changing your Page's name does not affect its username or Page address. Learn more about changing your Page's username.