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Hello, I have a site that just keeps getting hit with a ton of bad, unnatural backlinks due to the sins from previous SEO companies they've hired. About every quarter, I have to add more bad links to their disavow file... still. Is it time to move them to a new domain? Perhaps a .net? If so, do we just completely trash the old domain & not redirect it? I've never had a client like this in the past but they still want to maintain their branded name. Thanks for your feedback!

I was wondering what an SEO with years of experience used to perform outreach campaigns? What software (Buzzstream, Inkybee), what email service (MailChimp), what prospecting tools (Buzzsumo)? What's the ultimate pairing of software and tools for maximum results (with the best client-facing KPIs)?

Hello, With so much emphasis for SEO to develop unique, information content I am working to build out a "Learning Center' for one of my clients in the finance industry. As you can guess, this is quite a competitive space and their rankings have become somewhat stagnant so we are looking for new ways to develop original, share-worthy content for the site. So my question is, in order for them to retain the most SEO value should we develop this on a subdomain such as learning.website.com or a new domain altogether. Note: We do not want to develop this under the current site domain as it we want o only post informational content & courses and keep these pieces outside of the "sales" side of their website. Therefore, I thought the subdomain would be the best bet so that we would retain the most value for SEO... however, some of my colleagues disagree. Some vote it should be within a directory under website.com. Some say a new site & domain altogether. My vote is to place this under a subdomain such as http://learning.website.com with the idea that the site's authority will influence the root http://website.com. The argument I was provided against the subdomain was: "essentially adding a subdomain would mean you're sort of starting over again in terms of building authority.  adding a folder will ride the coattails off the already established authority." Lastly, for clarification, the current domain is set up as http://website.com so the subdomain would be http://learning.website.com, the directory would be set up as http://website.com/learning/ and a whole new domain would be http://newwebsite.com. This is for a Wordpress site. Thoughts?  All feedback is much appreciated!