Questions created by Troyville
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How to structure rich / multi-media on Category pages to pass the link juice?
Fellow SEOs, I'm trying to add videos, blog posts and new fun articles/top 10s/party tips etc to corresponding categories for a costume site. Some of the content I want on these category pages already exists on our blog, the videos are hosted on YouTube and some of the content hasn't been created yet. We're thinking of posting snippets of the articles that link to the full versions vs. displaying the entire pieces on the cat pages.We're also thinking of a 'view all cool content' under the snippets that brings you to a page similar to : www.site.com/pirate-costumes/funideas and it would list everything we have for media for that category - i obviously just want to do what's best for the user but also what will maintain the juice from the media on into the category pages - Another issue would be duplicate content issues arising from posting snippets and/or the same copy that also lives on the blog...**Can someone please help here? Would _really _appreciate it.****Thank you! **Troy
Technical SEO | | Troyville0 -
How do websites display product attributes listed with their meta descriptions in Google SEPRs?
If you take a look at this SERP for "boys costumes" you can see that Amazon, HalloweenExpress and Target all have attributes listed such as "Products 1-25 of 500" or Kids Legolas _Costume. _ These are getting blended with their meta descriptions. How are they doing this? Anyone see any lifts in ranking or CTR by doing this? Thank you!
On-Page Optimization | | Troyville0 -
Scapers and Other Sites Outranking
Post panda, there is definitely more talk about scrapers or other (more authoritative) sites outranking the original content creators in the SERPS. The most common way this problem is addressed (from what I've seen) is by rewriting the content and try your hardest to be the first one to be indexed or just ignoring it from an on page standpoint and do more link dev. Does anyone have any advice on the best way to address? Should site owners be looking deeper into their analytics and diagnostics before doing the rewrites?
Intermediate & Advanced SEO | | Troyville0 -
Category Pages - Canonical, Robots.txt, Changing Page Attributes
A site has category pages as such: www.domain.com/category.html, www.domain.com/category-page2.html, etc... This is producing duplicate meta descriptions (page titles have page numbers in them so they are not duplicate). Below are the options that we've been thinking about: a. Keep meta descriptions the same except for adding a page number (this would keep internal juice flowing to products that are listed on subsequent pages). All pages have unique product listings. b. Use canonical tags on subsequent pages and point them back to the main category page. c. Robots.txt on subsequent pages. d. ? Options b and c will orphan or french fry some of our product pages. Any help on this would be much appreciated. Thank you.
Intermediate & Advanced SEO | | Troyville0