Hi. Brand new to Moz Pro today. Question about whether to set up multiple campaigns for one website that promotes multiple services.
I own a law firm and we have one main location, one website, 5 attorneys, and about 8-10 practice areas we promote. Each practice area has its own page and related content in the form of guides and blogs. Website is southernmarylandlaw.com.
I only have this one website to track and promote, so I initially thought I only have one campaign. But I do want to track these separate practice areas separately. Each will have separate competitors, for instance. Each will need a separate set of keywords. People tend to search for a particular type of attorney, not just for the generic "lawyers."
Should I use my 10 campaigns to set up a different campaign for each practice area we promote? Am I doing something wrong by tracking my one website 10 different times in my account? If I do not do this, then how do I possibly track the various practice areas and their separate keywords and competitors?
Thanks for all your help and suggestions!
