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From time to time I see an ad pop up in search results for blog content and have often wondered how much success these ads have had in promoting the specific post. Does anyone have experience with this? What results did you see?

Hi, what is the best way to identify audience overlap? I ask because I manage a collection of sites that I believe serves the same audience and feel that we may be cannibalizing our marketing efforts. Site A - Is our supplement/vitamin store and receives around 38% of our total traffic. Ultimately, we want people to funnel to this site as it is where they would be converting obviously. Site B - Is our expert/spokespersons site and receives about 40% of our traffic. Site C - Is a specific weight loss brand created and endorsed by our spokesperson and sold on Site A. This site gets around 16% of our traffic. Site D - Is also a specific weight loss program also endorsed by our spokesperson and sold on Site A. It gets the remaining 6% or so of traffic. Now, all of these sites have a fairly similar focus and I can probably come up with several arguments to either keep or do away with them. I'd like to be able to look at analytics data though, that could help in making that decision. Ultimately, sites a and b would be kept regardless but I have always wondered if we would be better served by consolidating sites c and d into a.

Does the type of SSL used on a site have any significance to trust and seo ranking?

We recently started using shareasale.com for affiliate marketing and have received literally hundreds of applications from coupon websites wanting to become affiliates. Most we have not approved as the quality of the sites is poor. However, a few sites seem more legitimate. Could having these types of sites harm our seo in any way?

This may be a hard one for most to answer. I am wondering if supplement facts should be listed as html on a website or as an image? I see the benefit of both. Having a master image that can be saved into a lower res version and posted to the website eliminates issues with misspellings, etc. It also displays the information the same regardless of user and would be much easier to manage in terms of setup. Our formulations change from time to time, so it is important that our labels are consistent across all platforms. That being said, having the facts in html, would add potentially useful search content to the page and I imagine it would be helpful for disabled persons who use text readers. Any thoughts on this? I haven't discovered any recommendations or specs on this but I've seen it done both ways on many different sites.

Hi, I am wondering what if any affiliate management applications are being used out there. Anyone using Shareasale... I am looking into them.

This is a question that I am not sure has a "right" answer. I am just wondering what everyone's thoughts are on this. I can see benefit of both sides of the coin. In your opinion, is it better to have one large e-commerce site with all of your content on the same domain or is it better to have multiple more targeted domains with your content broken up into smaller chunks? The reason I ask is, I feel like while multiple more targeted sites certainly have the benefit of focus, aren't you taking all your traffic and content, splitting it up and leaving you with several sites that most likely are getting less traffic than one large site would. All opinions welcome.

Just wondering if these rankings even matter? One will go up while the other goes down.. and the Alexa ranking doesn't seem to follow any rhyme or reason in relation to the data I see in Google analytics. Anyone else using these tools? Is one a better indicator of a websites health than the other or should we scrap both from our reports?

Well, maybe that isn't the best way to word this questions as I am sure it varies by topic but generally speaking what is the consensus on forums, are they worth continued development? As part of several sites our team manages we have seen our forum traffic slowly die out in recent years. Last year we did a redesign and simplified things for better user experience and we have seen a bump in traffic this year but that has not translated into conversions. As more blogs, social media sites, etc. continue to gain in popularity it seems as though forums are starting to fall back a little. Would love to hear your opinions though.

I think it would be beneficial to have a third party seo review of the network of sites my team and I manage and was wondering if any of you had suggestions for what sort of tests should be done or that we should expect to see done during one of these reviews. We are a small team who has varying seo experience and have been working hard to make improvements to our sites in the past year. Most of our sites have been completely overhauled in the last 12-16 months and seo work that had not been done in the past has been setup, along with some corrections that may have been harming seo. We believe we are on the right track and have learned a good amount about seo in that time, but it would be nice to have some "expert" feedback outside of our office to get a clearer picture on anything we may be missing or some suggested improvements. A sort of double check on the work we have done.

We have just begun using SEO Moz a few months ago and have been busy cleaning up some of our warnings and errors. One of the errors that has been an issue is ... too many on-page links. I am trying to correct this issue and I am wondering how seo moz counts these links. For instance... we have links to many of our product categories in a drop down from our main menu, those same links are listed in our footer. Does this get counted as two or only one link. If two, should we make one of the link no follow or how would you best suggest correcting this. Our website is www.unikeyhealth.com Since the menu and the footer appear on virtually every page on our site correcting this issue will quickly sort out this problem. Thanks for any advice.