Whats the point if the followers or fans aren't really interested in the content. A better way to earn facebook and twitter followers would be to run a contest or sweepstakes.

Then when you build the fan base, write interesting content that will keep them there.

Pascal,
chrwald is referring to a 301 redirect, which is safe for seo and should not result in an infinite loop. I've done this myself to redirect the .index.html to the root so that duplicate content would not appear.