Welcome to the Q&A Forum

David, that link seems to be inactive---any other avenues to get that article?

John

Thank you--- I will read your article.

Hello to all, new member here from Houston. I'm learning a lot!  I've brought my site up some but my chief competitor is still at #1 position. I ran a full SERP report for my top keyword. My site appears to rank better on:

Page Authority…Domain Authority…MozRank…MozTrust...DmT/DmR…

Additionally, his on-page grade is F, mine is B!

So, it appears sheer bulk incoming links are really where it's at. He beats me, somewhat, at URL Link Counts, also on Followed External Links. The real difference appears to be External Links to This Domain: I have 65, he has somehow managed to get 3500…I think his webmaster has a local directory where everybody links to each other…I can't imagine how a small biz like this, in a fairly non-competitive industry, could get that many.

Anyway, thought I'd bring this up for comments/clarifications, if anyone has any---Also, is there a resource to understand these various parameters.

Thanks---

John in Houston