Standard

For small businesses that just need the basics of SEO

$ 99 USD / mo

$79/mo when you pay yearly


What's included:

1 user included

3 tracked sites

300 tracked keywords per mo

400K pages crawled per mo

Standard

Save $238/yr

For small businesses that just need the basics of SEO

$ 79 USD / mo

$950 billed for your first year


What's included:

1 user included

3 tracked sites

300 tracked keywords per mo

400K pages crawled per mo

Large

For larger businesses that require all the SEO & AI Search/GEO data at scale

$ 299 USD / mo

$239/mo when you pay yearly


What's included:

3 users included

25 tracked sites

3,000 tracked keywords per mo

5M pages crawled per mo

Large

Save $720/yr

For larger businesses that require all the SEO & AI Search/GEO data at scale

$ 239 USD / mo

$2,868 billed for your first year


What's included:

3 users included

25 tracked sites

3,000 tracked keywords per mo

5M pages crawled per mo

Find the plan that's best for you

Compare Plan Details

Standard

$ 99 USD / mo

$ 79 USD / mo

Medium

$ 179 USD / mo

$ 143 USD / mo

Large

$ 299 USD / mo

$ 239 USD / mo

Access

User seats
1
2
3
MozBar Premium
24/7 Support
Moz AI-powered tools

Track & Crawl

Campaigns
3
10
25
Keyword Rankings
300
1,500
3,000
Mobile Rankings
Pages Crawled/wk
100,000
500,000
1,250,000
Performance Metrics: On-Demand URLs
6
20
50
Performance Metrics: Tracked URLs
60
200
500
On-Demand Crawls
5
30
60
Site Re-crawls
-
10
25

AI Research

AI Visibility Dashboards
-
2
4
Prompts Tracked
-
100
200
Prompt Suggestions
AI Content Brief
2
10
50

SEO Research

Domain Overview
50
100
180
Keyword Queries/mo
150
5,000
15,000
Keyword Suggestions by Topic
AI Overviews by Keyword
Brand Authority Score
Keywords per Site Query
10,000
30,000
50,000
Keyword Lists
5
30
60
Keywords per List
100
500
750
Competitive Research
50
75
100
Backlink Queries/mo
5,000
20,000
70,000
Results per Backlink Query
10,000
40,000
50,000
Link Tracking Lists
1
30
60
Links per List
100
500
750
Rank Checker Queries/day
200
200
500
On-Page Grader Reports

Report

Scheduled Reports
Branded Reports
-
Report Templates
-

*Overages not included

Find the plan that's best for you

$ 179 USD / mo

$ 143 USD / mo

$ 299 USD / mo

$ 239 USD / mo

2
User seats
3
User seats
MozBar Premium
MozBar Premium
24/7 Support
24/7 Support
Moz AI-powered tools
Moz AI-powered tools
10
Campaigns
25
Campaigns
1,500
Keyword Rankings
3,000
Keyword Rankings
Mobile Rankings
Mobile Rankings
500,000
Pages Crawled/wk
1,250,000
Pages Crawled/wk
20
Performance Metrics: On-Demand URLs
50
Performance Metrics: On-Demand URLs
200
Performance Metrics: Tracked URLs
500
Performance Metrics: Tracked URLs
30
On-Demand Crawls
60
On-Demand Crawls
10
Site Re-crawls
25
Site Re-crawls
2
AI Visibility Dashboards
4
AI Visibility Dashboards
100
Prompts Tracked
200
Prompts Tracked
Prompt Suggestions
Prompt Suggestions
10
AI Content Brief
50
AI Content Brief
100
Domain Overview
180
Domain Overview
5,000
Keyword Queries/mo
15,000
Keyword Queries/mo
Keyword Suggestions by Topic
Keyword Suggestions by Topic
AI Overviews by Keyword
AI Overviews by Keyword
Brand Authority Score
Brand Authority Score
30,000
Keywords per Site Query
50,000
Keywords per Site Query
30
Keyword Lists
60
Keyword Lists
500
Keywords per List
750
Keywords per List
75
Competitive Research
100
Competitive Research
20,000
Backlink Queries/mo
70,000
Backlink Queries/mo
40,000
Results per Backlink Query
50,000
Results per Backlink Query
30
Link Tracking Lists
60
Link Tracking Lists
500
Links per List
750
Links per List
200
Rank Checker Queries/day
500
Rank Checker Queries/day
On-Page Grader Reports
On-Page Grader Reports
Scheduled Reports
Scheduled Reports
Branded Reports
Branded Reports
Report Templates
Report Templates

*Overages not included

The go-to for beginner SEOs, the must-have for the pros, and the powerhouse for enterprise

  • Scales with your needs
  • Intuitive to start
  • Advanced to refine strategies
  • Comprehensive to dominate the market

Enterprise

Learn how Moz Pro can maximize success for enterprise-level businesses and agencies.

Need a starter solution?

Our entry-level plan is available for $49/month. This option is designed specifically for individuals managing a single website.

The SEO growth platform built for results

Moz Pro empowers you to dominate search results, attract qualified traffic, and grow your business with confidence.

Keyword Explorer screens 2x

Dominate search results

Get the visibility you need to attract more qualified traffic and grow your business. Discover high-impact keyword opportunities with Keyword Explorer, stay ahead of the curve with SERP analysis, and monitor your success with Rank Tracker.

Domain Overview screen 2x

Simplify your SEO

Stop feeling overwhelmed and reclaim your time with intuitive workflows, AI-powered insights, and a centralized dashboard. Track your progress with Campaigns and Domain Overview, and identify and fix technical issues with Site Crawl.

DA BA PA cards 2x

Make confident decisions

Navigate SEO complexities with ease, backed by Moz's 20 years of expertise and trusted data, including Domain Authority®, Page Authority, and Brand AuthorityTM. Expand your knowledge with Moz Academy and Whiteboard Friday videos, and get support every step of the way.

Every Moz Pro plan includes

Pro onboarding tips

Whether you're a beginner or seasoned SEO, get the most out of Moz Pro with helpful onboarding tips customized to your needs, available directly in-app and via email.

Pro onboarding tips

Whether you're a beginner or seasoned SEO, get the most out of Moz Pro with helpful onboarding tips customized to your needs, available directly in-app and via email.

NEW Moz AI features

Save time, make data-driven decisions, and create content that your audience will love and Google will reward with Moz AI in Domain Overview and Keyword Suggestions.

NEW Moz AI features

Save time, make data-driven decisions, and create content that your audience will love and Google will reward with Moz AI in Domain Overview and Keyword Suggestions.

Actionable SEO insights

Get helpful tips on what to do next, from recommendations for content based on target keywords, or top-priority site issues to fix.

Actionable SEO insights

Get helpful tips on what to do next, from recommendations for content based on target keywords, or top-priority site issues to fix.

Full access to MozBar

Research on-page elements of websites and search engine result pages with MozBar Premium, the upgraded SEO Chrome extension for Moz Pro customers. It's like Moz Pro on-the-go.

Full access to MozBar

Research on-page elements of websites and search engine result pages with MozBar Premium, the upgraded SEO Chrome extension for Moz Pro customers. It's like Moz Pro on-the-go.

Help Hub access

Get ideas about common workflows, troubleshooting tips, and guides on how to get the most out of Moz Pro.

Help Hub access

Get ideas about common workflows, troubleshooting tips, and guides on how to get the most out of Moz Pro.

24-hour online support

If you're stuck, have a question or just need a little direction, same-day support from a real person is just a click away.

24-hour online support

If you're stuck, have a question or just need a little direction, same-day support from a real person is just a click away.

Frequently Asked Questions

  • We offer a 20% discount on your Moz Pro base plan when you pay yearly. We do not have a student discount, but you're welcome to take a free trial or sign up for a free Moz Community account which will give you limited access to MozBar, Keyword Explorer, and Link Explorer for backlink research. If you are a registered 501(c)(3) non-profit, please click this link for more information. 
     

  • A campaign is a process to track a site or URL plus three competitor websites. Moz collects data on these websites across up to four search engines per tracked keyword, to provide you with SEO analytics and insights. Learn more about Campaigns in the Moz Help Hub.

  • You may cancel your Moz Pro subscription or change plans at any time — no questions asked. See how to cancel or manage your plan in the Moz Help Hub.

  • Moz Local is a separate product from Moz Pro, but is a fantastic addition if you have physical locations. Sign up for Moz Pro now, then sign up for Moz Local here.

  • After you sign up, you can add more user seats in the Account & Billing section of your account, then assign seats from the Manage Users section. Additional user seats are just $49/mo. per seat on any plan level.

  • After you sign up for a Moz Pro base plan, the following limits can be increased in the following amounts: $10/mo. per additional Campaign, $15/mo. per additional 50,000 Pages Crawled, $20/mo. per additional 200 Keywords, $10/mo. per additional 10,000 Keyword Queries, $25/mo. per additional 5 Keyword Lists, and $25/mo. per additional 5 Link Tracking Lists. Manage your account and see the full list of Moz Pro add-ons from your Subscription Summary.

Start doing better SEO with Moz Pro today