H-tags and Page Name best practice
-
For the past few months I've been working on a new site launch, but have been left with a couple of annoyances from my predecessor.. I've got a couple of questions about best practise (and if it's worth changing now).
For reference, a good example page is http://polestars.net/hen-party/life-drawing-hen-party/
The (external) web designer has insisted that wrapping the logo in an H1 tag (with the same branded H1 text on every page), and using an H2 for the actual title of the page is fine. I really don't believe him, but at the same time, feel like maybe google is smart enough to discern the theme of a page in this structure. Is it worth having this changed so that the actual title is the first H1?
Page naming convention
Another annoyance that I've been left with is the fact that every product page is named the same "burlesque hen party", "life drawing hen party", "whatever hen party"... It looks a little weird, but my real concern is that as we now have 60 "hen party" links in the navigation menu of a bunch of our pages, this may be seen as keyword stuffing - is this a real concern, or am I overthinking it?
-
Google likes a heading but does not insist that it is a H1 tag, but bing does.
http://thatsit.com.au/seo/reports/violation/the-h1-tag-is-missing
http://thatsit.com.au/seo/reports/violation/the-page-contains-multiple-h1-tags
-
Thanks guys...
The 'names' of the pages weren't really my concern, but the fact that the name is used as the anchor text in every navigation menu - meaning that a page might have 100 internal links, and 90 of them contain the anchor text "x Hen Party" -- you don't think this is a big deal?
-
Totally agree regarding the H1s. They should be used for the main title of an article - not for branding or other "stylistic" reasons. I would definitely recommend making the change.
As for the page naming convention - if the pages have good content (with the broad terms that Vahe suggests) then I don't think it's too much of a problem. After all, I'd expect a page about burlesque hen parties to be called "burlesque hen party"! As long as you're being authentic about it.
-
Hi Alec,
Answers to your questions:
Heading Tags
The above mentioned is not fine. To get more information about the logo, search engines rely on the alt tag. This has far less value that using a text based H1 tag. If you also think about it, the same logo is being used for every page, so you are essentially using the H1 tag per page.
So yeach page needs to have a unique H1 tag and this needs to be the first title.
Page naming convention
It might be an issues depending on the content and they type of external linking done in the past. I would probably add a secondary kw target, slightly more broad on each page so that it doesn't look keyword stuffed..
Hope this helps,
Vahe
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Contact Page
I'm currently designing a new website for my wife, who just started her own wedding/engagement photography business. I'm trying to build it as SEO friendly as possible, but she brought up an idea that she likes that I've never tried before. Typically on all the websites I've ever built, I've had a dedicated contact page that has the typical contact form. Because that contact form on a wedding photographers website is almost as important as selling a product on an e-commerce site, she brought up the possibility of putting the contact form in the footer site-wide (minus maybe the homepage) rather than having a dedicated contact page. And in the navigation, where you have links such as "Home", "Portfolio", "About", "Prices", "Contact", etc. the "Contact" navigation item would transfer the user to the bottom of the page they are on rather than a new page. Any thoughts on which way would be better for a case like this, and any positives/negatives for doing it each way? One thought I had is that if it's in the footer rather than it's own page, it would lose it's search-ability as it's technically duplicate content on each page. But then again, that's what a footer is. Thanks, Mickey
Technical SEO | | shannmg10 -
Should I noindex my blog's tag, category, and author pages
Hi there, Is it a good idea to no index tag, category, and author pages on blogs? The tag pages sometimes have duplicate content. And the category and author pages aren't really optimized for any search term. Just curious what others think. Thanks!
Technical SEO | | Rignite0 -
Best practice when reducing the number of pages
Hi guys, I have recently changed one of our sites pages from having 1 main department page that links off to 6 others to showing all the products on one long page in an effort to have one authoritative page for this product type that can then be promoted on its own rather than promoting 7 pages and thus watering down any value. My question is now I have removed the links to the old pages should I just delete these pages altogether and setup redirects or should I leave them up as individual landing pages for those smaller product groups? If you look at the page below you can still access the smaller pages from the links in the jquery banner. http://www.orderblinds.co.uk/dept/wooden-venetian-blinds_d0161.htm Thank you in advance, Matt
Technical SEO | | OrderBlinds0 -
What is the best way to use canonical tag
Hi, i have been researching this since yesterday and have looked at this subject many times before but still cannot get my head around it. i done a report on my site which was very useful, i used http://www.juxseo.com for my site www.in2town.co.uk and it brought me some useful information but part of that info was it was telling me that i should have on my home page a canonical tag which would improve my seo. Now i am using sh404sef for my friendly urls and i am using joomla 3.0 and when i approached the makers of the sh404sef to ask about the tag they said i would need to be careful of using it as it could damage my site and my rankings. i have read lots of information but still do not have a clear understanding behind it. can anyone please explain the best way to use this and should i be using where i may have some sort of duplicate page, any help to understand this would be great.
Technical SEO | | ClaireH-1848860 -
Best Implementation of a Title Tag
If My Targeted keyword are: Mussoorie Hotels Hotels in Mussoorie Mussoorie Resorts Resorts in Mussoorie What of the below 3 will be the best Title Tag After Panda and Penguine ? Hotels and Resorts in Mussoorie Mussoorie Hotels | Mussoorie Resorts | Luxury Budget & Economical Accommodation in Mussoorie Mussoorie Hotels, Mussoorie Resorts, Hotels in Mussoorie, Resorts in Musoorie please suggest!
Technical SEO | | WildHawk0 -
Should I allow index of category / tag pages on Wordpress?
Quite simply, is it best to allow index of category / tag pages on a Wordpress blog or no index them? My thought is Google will / might see it as duplicate content? Thanks, K
Technical SEO | | SEOKeith0 -
Best practice: unique meta descriptions on blog 'tag' pages
Hi everyone, I'm curious, are there best practices for introducing unique meta descriptions on blog tag pages (I'm using wordpress)? For instance, using platinum seo, on an original post, the meta description is either the excerpt or a specified custom sentence. It doesn't appear that platinum seo allows for custom descriptions on tag pages. Love to hear your thoughts. Thanks! Peter
Technical SEO | | peterdbaron1 -
Does page speed affect what pages are in the index?
We have around 1.3m total pages, Google currently crawls on average 87k a day and our average page load is 1.7 seconds. Out of those 1.3m pages(1.2m being "spun up") google has only indexed around 368k and our SEO person is telling us that if we speed up the pages they will crawl the pages more and thus will index more of them. I personally don't believe this. At 87k pages a day Google has crawled our entire site in 2 weeks so they should have all of our pages in their DB by now and I think they are not index because they are poorly generated pages and it has nothing to do with the speed of the pages. Am I correct? Would speeding up the pages make Google crawl them faster and thus get more pages indexed?
Technical SEO | | upper2bits0