How to rank each page correctly in the search engines
-
Hello everyone,
I am new to SEOmoz and SEO in general. I am trying to wrap my head around everything and one of the issues I am having trouble grasping is how each individual page on our website plays into ranking for certain keywords. I will explain in more detail below:
1.) We are not a blog, we have a pretty static website.
2.) We can add as many pages to our website as needed (for SEO purposes)
3.) Our site is fairly small, about 25 pages on the website.
Now with that information above, here are our main questions & concerns:
1.) What is the best way to rank in the search engines for 50 of our best converting keywords with only 25 pages on our website?
2.) We have 2-3 competitors that rank in positions 1-3 for about 30 of our keywords we are trying to rank for. But no matter what you type in, for example, "cars" "buy cars" "buy a car online" "truck prices" etc, the results that the search engines display our their homepages. Not the other pages on their websites that actually rank for each one of those individual keywords. Is this normal? That is something that we would like for our rankings to do if we have any control over it.
3.) Should each page try to rank for a unique individual keyword? For example, when using the SEOmoz On-page Optimization tool, should I try ranking 2 pages for "buy cars online" or just 1 page? Say my homepage has an "A" grade for the keyword, "buy cars online" but so does my second page on my website. Are these pages essentially competing with each other? Or will the search engines pick their favorite page and display the one they like the best?
Any help is greatly appreciated and I look forward to getting this cleared up. Thanks
-
Hi! Did this answer help, or are you still looking for some more advice? Our resources under the Learn SEO tab, including the Beginner's Guide to SEO, may also be of help to you.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Incomplete historical ranking reports
Hei there, I tried to update my datas using your historical ranking reports, but last week the reports were incomplete not having crawled all keywords... Did I do somethign wrong or is that a mistake on oyur side? thanks for hleping me Sarah
Moz Pro | | SEOKrauteratwork0 -
After I make corrections of my crawl diagnostics report, how can I tell is those corrections "took". Is there a way to immediatly refresh that report. Will it eventually refresh?'
I have made corrections to the crawl diagnostics report. Can I refresh this report? I would like to see if my corrections were correct. Thanks for your anticipated answer!
Moz Pro | | Bob550 -
Ranking History - different to my actual
Hi Little confused with the ranking report on a campaign. www.google.co.uk I am position 1 for "web development company". On the ranking report I am not in the top50. Last update was on the 18th Jan. How current is the ranking report as my other ranking software (Rank Tracker) is a little more upto date?
Moz Pro | | Cocoonfxmedia0 -
Sorting Dupe Content Pages
Hi, I'm no excel pro, and I'm having a bit of a challenge interpreting the Crawl Diagnostics export .csv file. I'd like to see at a glance which of my pages (and I have many) are the worst offenders for dupe content – ie. which have the most "Other URLs" associated with them. Thanks, would appreciate any advice on how other people are using this data, and/or how 'Moz recommends to do it. 🙂
Moz Pro | | ntcma0 -
Ranking Tracking Internal Folders
We would like to track the rankings for an internal site. The website runs inside a big corporate website, url example www.domain.com/za/. How can we effectively track the rankings of only the website inside the folder? There is currently no sub domain setup for this site. Any advice would be appreciated.
Moz Pro | | DeloitteSA0 -
Fixing the Too Many On-Page Links
In our campaign I see that it reported that some of our pages have too many on-page links. But I think most of the links that was seen by MozBot is related to our images. There are a lot of images in our site and at the same time we support 11 languages which adds additional links One of the pages that have a lot of links is www.florahospitality.com/dining.aspx What can you <a></a>suggest to fix this? Thanks. <a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a><a></a>
Moz Pro | | shebinhassan0 -
Page Rank is different from google search
I use the ranking tools to check each page of our site. I use the keyword flora grand and exact url http://www.florahospitality.com/dubai-flora-grand-hotel.aspx . It return page rank 1 in US, UAE, and UK region but when I try to search it in google it doesn't appear.
Moz Pro | | shebinhassan0 -
On page optimisation tool issues
When viewing my campaign and looking at the on page optimisation tool, I have a few issues. I seems to only shows the keywords I want rankings for and how optimised my homepage is for those keywords. Is there any way I can get it to analyse permanently specifc keywords for specific pages because my homepage isnt optimised for some keywords which are on my list, which I have optimised other pages for, and because its looking at my homepage its getting a really low grade, and looks really bad and frustrates me because I cant work this out. Any help greatly appreciated.
Moz Pro | | CompleteOffice1