Panda or Penquin -Website Fell - Shouldn't this Recover?
-
On March 23rd our site fell 47% in one day. www.TranslationSoftware4u.com but we still held quite a few #1 to #7 rankings on Google and thought it would just recover.
Our top keyword "translation software" was #4 , now we are #19
Over the next week I waited to see if it recovered. We have been online 10+ years and always stayed with white hat. I admit to learning as I go over the years but always felt content was king so I focused on information. I really do not see my site as using spam techniques but maybe I am missing something on the way I have it.
March 23rd, major drop -47%
On April 2nd I started with SEO MOZ and the Research tools showed we had duplicate content warning. This was from a blog we were trying to start that only had 7 posts but it had about 20 tags per post. I did not realize that tags actually created that post under that tag. I went in and deleted the tags again being stupid and not realizing it was then making that come up 404. The blog was so small we do not get hits on it anyway so hoping it just clears itself up. ( still get duplicate warning on our directory due to using "php Link Directory", but it's due to how it reuses the title tag and description, 2 instances per category page"). Still trying to fix the php directory issue. Seems many others are running it and did not have a drop.
April 24th, we dropped another -10%
It keeps falling -70% now.
I have gone through the site and tried to clean up any warnings like duplicate title tags, meta descriptions.
With regards to links I put up a small web directory with some reciprocal linking. Our product translates languages but software is not the same as a human so we often set clients up with human translators, the directory is a nice place to help our customers find a translator or see online tools that can help. The links were not excessive, there were maybe 100 links. After the fall I went in and found some translators had gone out of business so I deleted those, I am down to 65 links now, about 45 are exchanges.
I have submitted to some online directories manually, but looking back through the links there is not really anything that makes me concerned. The link back to my site was really the most neglected SEO thing I did. Again concentrating on content. I did find a few links that I was not happy about but I did not put those links so had no control.
I have been working on cleaning up my title tags, and making sure the content just reads better. I have been hoping that my site would just start recovering but it keeps sliding.
Has anyone seen recovery from the updates. Should I see anything yet? I cannot seem to get Google to return to the site and reindex. Am I doing somethign spammy on my site and I do not realize it?
Thanks for any advice in advance!
-
Hi Force7
Unfortunately, it looks like Google threw a little bit of everything at you, so untangling the mess may be a little tricky.
Thanks for including the exact dates of the traffic drops. From these we can clearly see you were hit with two different penalties.
March 23 - Panda
April 24 - Penguinhttp://www.seomoz.org/google-algorithm-change
Panda - This is a tricky one to pin down, but you may be going in the right direction by fixing the duplicate content. I don't quiet understand what you mean by the "php Link Directory" but if you can get it fixed, I highly encourage you to do so.
Recently however, we've seen instances of Panda targeting link profiles, and if you've been double hit by penguin as well, that's probably a good place to look.
Looking at your backlink profile, it's obvious there's a lot of low-quality directory and article type links in your profile.
This could easily explain both penalties, and when we look at your site's distribution of anchor text terms, there is large proportion of optimized terms
Which helps explain the Panda penalty. Have you received any messages in Google Webmaster Tools?
So what can you do? Unfortunately, cleaning up a large link profile is hard work, and so is rebuilding it with clean, high quality links. I highly recommend reading Dr. Pete's article on the subject.
http://www.seomoz.org/blog/penguins-pandas-and-panic-at-the-zoo
No easy answers. It's okay to have a few spammy backlinks in your profile, but you want to look at the entire balance of your links, and make sure you're earning the majority of your links in a natural looking manner from high quality sites.
Regardless, hope this helps. Best of luck with your SEO!
-
As of today 42 views of this question and no comments. I would have to guess that some looked at the site a little and did not see anything. The reason I even posted this question is because I saw someone else post a similar question and there were a lot of quick comments stating that the person's website had obvious spam techniques on the home page.
Still hoping some experts at least throw in a comment.
Thanks!
Force7
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
No: 'noindex' detected in 'robots' meta tag
Pages on my site show No: 'noindex' detected in 'robots' meta tag. However, when I inspect the pages html, it does not show noindex. In fact, it shows index, follow. Majority of pages show the error and are not indexed by Google...Not sure why this is happening. The page below in search console shows the error above...
Technical SEO | | Sean_White_Consult0 -
If I'm using a compressed sitemap (sitemap.xml.gz) that's the URL that gets submitted to webmaster tools, correct?
I just want to verify that if a compressed sitemap file is being used, then the URL that gets submitted to Google, Bing, etc and the URL that's used in the robots.txt indicates that it's a compressed file. For example, "sitemap.xml.gz" -- thanks!
Technical SEO | | jgresalfi0 -
Looks like keyword stuffing, but it isn't
(There was a similar older question on the forum, but it wasn't really answered so please forgive me if this looks like a repeated question) Looks like keyword stuffing, but it isn't We have a massive web store with 80k "commodity products" (and this amount will only increase) which aren't sold the same way normal products are sold (i.e. by brand and model). Commodity products are sold by specification, therefore their product names are actually descriptions of the product. In our case, industrial fasteners (nuts, bolts, washers, screws, etc) sold in bulk. If you click on the link below, you will see that our catalog involves a tremendous amount of repetition, where the products all appear the same, but are varying by dimensions and/or package quantities. The solutions the web store software offers to solve this problem cause issues for us (i.e. displaying the dimensions and quantities ONLY under a common header) but more importantly, we are concerned that search engines are seeing this as keyword stuffing and penalizing the pages. http://www.aspenfasteners.com/Step-Bolts-Inch-Standard-s/407.htm If we can't change the presentation of the page, should we be concerned and if so, how do we let a search engine know that the repetition is legitimate?
Technical SEO | | AspenFasteners0 -
Test site got indexed in Google - What's the best way of getting the pages removed from the SERP's?
Hi Mozzers, I'd like your feedback on the following: the test/development domain where our sitebuilder works on got indexed, despite all warnings and advice. The content on these pages is in active use by our new site. Thus to prevent duplicate content penalties we have put a noindex in our robots.txt. However off course the pages are currently visible in the SERP's. What's the best way of dealing with this? I did not find related questions although I think this is a mistake that is often made. Perhaps the answer will also be relevant for others beside me. Thank you in advance, greetings, Folko
Technical SEO | | Yarden_Uitvaartorganisatie0 -
Google Cache can't keep up with my 403s
Hi Mozzers, I hope everyone is well. I'm having a problem with my website and 403 errors shown in Google Webmaster Tools. The problem comes because we "unpublish" one of the thousands of listings on the site every few days - this then creates a link that gives a 403. At the same time we also run some code that takes away any links to these pages. So far so good. Unfortunately Google doesn't notice that we have removed these internal links and so tries to access these pages again. This results in a 403. These errors show up in Google Webmaster Tools and when I click on "Linked From" I can verify that that there are no links to the 403 page - it's just Google's Cache being slow. My question is a) How much is this hurting me? b) Can I fix it? All suggestions welcome and thanks for any answers!
Technical SEO | | HireSpace1 -
Using Wix and the keyword grader tool isn't working.
After reading other posts about Wix and SEO I think I need to change the web design provider to something I have more control of SEO options. Does anyone have any suggestions of something I can use?
Technical SEO | | benjacksoncook0 -
Does a GTLD extension 'count' as part of the target keyword?
Hopefully someone can shed some light on this for me. Reading about GTLDs, I came across this quote from TSO Host: 'What we don’t know is whether an extension can double up as a keyword, which is picked up by Google and treated identically to the rest of a domain name. I.e. - would ‘bristolguitars.music’ have more ranking potential than ‘bristolguitars.com’ as ‘music’ is a relevant search word?' Source: https://www.tsohost.com/blog/how-do-new-gtlds-affect-seo Does anyone know if a GTLD extension does double up as a keyword? For example, if Nike buys 'Nike.shoes', does this double as the keyword 'Nike shoes', or is Google and other search engines just looking at the domain name _before _the GTLD extension? I'm looking at .photography for examples (not my niche) and seeing folks are having mixed results ranking for 'Keyword + Photography', so would be keen to hear your thoughts.
Technical SEO | | ecommercebc0 -
Merged old wordpress site to new theme and have crazy amount of 4xx and duplicate content that wasn't there before?
URL is awardrealty.com We have a new website that we merged into a new wordpress theme. I just crawled the site with my seomoz crawl tool and it is showing a ridiculous amount of 4xx pages (200+) and we cant find the 4xx pages in the sitemap or within wordpress. Need some help? Am i missing something easy?
Technical SEO | | Mark_Jay_Apsey_Jr.0