Multi domain redirect to single domain
-
Hello, all SEOers.
Today, I would like to get some ideas about handling multiple domains.
I have a client who bought numerous domains under purpose of prevent abuse of their brand name and at the same time for future uses.
This client bought more than 100 domains.
Some domains are paused, parked, lived and redirected to other site.
I don't worry too much of parked domains and paused domains.
However, what I am worrying is that there are about 40 different domains are now redirected to single domain and meta refresh was used for redirections.
As far as I know, this can raise red flag for Google.
I asked clients to clean up unnecessary domains, yet they want to keep them all.
So now I have to figure out how to handle all domains which are redirect to single domain.
So far, I came up with following ideas.
1. Build gateway page which shows lists of my client sites and redirect all domains to gateway page.
2. Implement robots.txt file to all different domains
3. Delete the redirects and leave it as parked domains.
Could anyone can share other ideas in order to handling current status?
Please people, share your ideas for me.
-
There's a few ways to look at this.. but it entirely depends on the domains. If they are all brand domains, then you secure your brand names and redirect all traffic to the main domain. If you're aiming at SEO value, then you gain the authority (if there is any) of all the domains that you redirect to the primary.
Why wouldn't you want to redirect 100 domains? Honestly I don't think Google would look at that like a red flag, but again it entirely depends on the domains. If you redirect domains with bad reputation, or former penalties, then you'll automatically inherit the bad reputation. So that can work either way - depends on the domains.
-
I know where you are coming from David but to be honest i don't think Google will look too depth in to it and on the other hand you cannot stop (even your competitors) to build links on your redirected domains... so its better to play safe! (My opinion!)
-
If the whole domain redirect strategy is around brand protection each these domains have no links anyway so no SEO benefit. If you link a whole bunch of misspelt versions they will understand what you are doing and see that's not done for traffic purposes.
David
-
I would redirect all the domains to the primary domain and make sure they are done via a 301 redirect.
Here, if from Primary domain you mean to say the main domain then i might disagree you here because if you are going to redirect tons of website to the main website... this is a clear indication to Google that i am taking all the domains and pointing it to one place so that i can eat as much traffic as possible which is not really a good strategy in Google's eye!
-
That's true! also do not act like a network.. Google hates it!
-
Hello,
I would redirect all the domains to the primary domain and make sure they are done via a 301 redirect and then focus your efforts on your main website, if you build out a whole lot of thin content sites they will likely never rank and will be eventually turfed out of the index as they have no authority.
If you focus on the main domain, you can worry about their future use later and just remove the individual redirect on any of these 100 domains when you are ready.
David
-
yep that's the idea make something from it , but a very important factor is that the link to the main domain you put only after they gain a good DA and on different c class and here you have good 40 links that will never go away , don't we all looking for those all the time
-
Ok this is interesting… I had a client who has several domains like around 12 redirecting to the main website (different URLs) and I didn’t see any problem with that…
40 seems a BIG number to me and it can show a red flag to Google… keeping the Mikes idea in mind why not divide the domains…
Out of 40 domains let’s say use 5 for industry related blog and update them one a month with some quick link building on it.
Other 3 as QnA websites… mostly it will be a UGC data so it won’t increase too much of your work…
Redirect 5 websites on different URLs of the main website….
Use the next 2 domains on a review website… again a UGC so not much work in a long term…
(use c class IPs)
… and the same way divide the domain pointing from one website to different others and optimize them to get traffic from them as well…. Why I think it will be interesting is because it will take you to the safe place and at the same time you will be opening several different channels to attract qualified and targeted traffic to the website…
-
well it depend what you want to benefit from this domains and what is your client field , i would do the follow:
get 40 blogs or landing pages on this domain , promote and do some seo on those to get a good DA , then put those 40 on different c class servers and link them to your main domain
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Domain Level Redirects - HTTP and HTTPS
About 2 years ago (well before I started with the company), we did an http=>https migration. It was not done correctly. The http=>https redirect was never inserted into the .htaccess file. In essence, we have 2 websites. According to Google search console, we have 19,000 HTTP URLs indexed and 9,500 HTTPS URLs indexed. I've done a larger scale http=>https migration (60,000 SKUs), and our rankings dropped significantly for 6-8 weeks. We did this the right way, using sitemaps, and http and https GSC properties. Google came out recently and said that this type of rankings drop is normal for large sites. I need to set the appropriate expectations for management. Questions: How badly is the domain split affecting our rankings, if at all? Our rankings aren't bad, but I believe we are underperforming our backlink profile. Can we expect a net rankings gain when the smoke clears? There are a number of other technical SEO issues going on as well. How badly will our rankings drop (temporarily) and for how long when we add the redirect to the .htaccess file? Is there a way to mitigate the rankings impact? For example, only submitting partial sitemaps to our GSC http property? Has anyone gone through this before?
Intermediate & Advanced SEO | | Satans_Apprentice0 -
301 redirects cross domains
Hi Moz Community. We have a client that has Website A and Website B. Website A is going to be replaced by Website C, a new website and brand. Some products sold on Website A are going to be split out to Website B & C. i.e. Say Website A sells eight products - then four will go to Website B and four to Website C. OUR QUESTION Technically we know we can 301 redirect the Website A products to the relevant Website B & Website C products. 1. Given this convoluted structure, will there be any negative ramifications for SEO? and; 2. Which website would you redirect the homepage to, B or C?
Intermediate & Advanced SEO | | WCR0 -
Any issue? Redirect 100's of domains into one website's internal pages
Hi all, Imagine if you will I was the owner of many domains, say 100 demographically rich kwd domains & my plan was to redirect these into one website - each into a different relevant subfolder. e.g. www.dewsburytilers..com > www.brandname.com/dewsbury/tilers.html www.hammersmith-tilers.com > www.brandname.com/hammersmith/tilers.html www.tilers-horsforth.com > www.brandname.com/horsforth/tilers.html another hundred or so 301 redirects...the backlinks to these domains were slim but relevant (the majority of the domains do not have any backlinks at all - can anyone see a problem with this practice? If so, what would your recommendations be?
Intermediate & Advanced SEO | | Fergclaw0 -
SEO for a redirected domain name
Our client is a law firm with a name that is challenging to spell. We have procured a domain name for them that is catchy, easy to spell, and plays well into their brand, or at least the current campaign. We're using the campaign domain to direct traffic to their website with a 301 redirect. We have placed the campaign domain in a variety of offline mediums including print and outdoor. The client is currently in the number 1 spot for a good number of our highest priority keywords, so I do not want to do anything to jeopardize that. I'm also not sure this campaign will be their "brand" long-term so I don't want to risk making a switch and making it back. So for now, I'm most comfortable leaving the campaign domain as a redirect to their primary domain. Recently, the client approached me complaining (legitimately) that when people google the campaign domain, they are brought to search results for an entirely different domain because Google "corrects" the domain name for them. This is obviously a bad thing, with many users defaulting to entering urls into Google instead of the address bar. If you tell Google that it was wrong about the autocorrection, our site is in the number 1 position. I liken the situation to Overstock.com using O.co as their offline domain, but overstock.com as their online domain. But imagine if you googled o.co and google brought you to a list of results for "on.co" because it assumed you fat-fingered it. Is there anything I can do to prevent the domain name from getting corrected by Google?
Intermediate & Advanced SEO | | steverobinson0 -
Redirection not working
http://elmanarah.com/ to http://www.elmanarah.com/ I have mistakenly created 5 databases for one wordpress installation.In order to get rid of them I mistakenly even deleted the right one.Now created the new one but the URL is showing with www Even now if It type in http://elmanarah.com/ it sends me to http://www.elmanarah.com/ I also check in URL D.A and P.A in OSE it shows like I have redirected it fine.Can anyone Check in and guide me either I have done it right and It pass on my previous work effort or it was total loss for me?
Intermediate & Advanced SEO | | csfarnsworth0 -
Domain and Sitemap Question
Hi - I am hoping you can help me with this issue we are currently trying to solve. We are hosting our mobile site's content on a different domain than what the URL of the site is, though owned by same company. In Google Webmasters tool we have the mobile sitemap under "sitemaps.xyz.com", however the URL of the site is "m.xyz.com". We have submitted 60MM pages in the mobile sitemap, but only 1MM pages have been indexed. Do you think this set up causes confusion with the bots? Does this affect the crawlability of the site? Any thoughts would be greatly appreciated. Thank you!
Intermediate & Advanced SEO | | ladylana
Eva0 -
Is my other domain making me not rank?
Hi there, We have a .co.uk website which was ranking well for a number of highly competitive keywords, however in February 2012 those rankings for those keywords suddenly dropped off Google all together and have never came back. A few possibilties to why this has happened: We launched a .ie website which has exactly the same content, could this be the reason for the drop? I have put in all the necessary steps in making sure Google ranks these geographically correct by using hreflang and making sure everything is setup properly in webmaster tools. Why I think it could be this: If I copy and paste the first few paragraphs of text from the pages in the .co.uk website that were ranked highly in Google.co.uk it's the .ie version that appears not the .co.uk version. Here is the webpages in question: http://www.avogel.co.uk/health/menopause/ http://www.avogel.ie/health/menopause/ Forgot to mention, the reason we have these two websites is due to different currency and legalities. Hope someone can help me out with this.
Intermediate & Advanced SEO | | Paul780 -
Domain with a Virus History
Hi, I have a domain that I am working on that has a past we did not know about. Doing a bit of research it appears that back in 2010 the domain had a link to a virus or had a virus on the domain – because of this certain anti virus sites are blocking the domain. Interestingly Google, Norton, Firefox say the domain is fine.... IE, Kaspersky and a few still block it. I am going through and manually searching and trying to get them to agree the site is safe BUT I am having a problem with mywot.com. They refuse to take down the “reviews” staying its a virus site. Anything I can do? Any suggestions? Any legal action we can take? Is there anything else I can do or should be doing to check else where? Thanks in advance Fresh Fire One
Intermediate & Advanced SEO | | JohnW-UK0