Are there discrepancies between GWT and SEOMoz?
-
In our keyword rank tracking report, we've dominated a keyword in Google and have secured the slot for years. All evidence points in this direction. In Google Webmaster Tools, however, this particular keyword averages a rank of 6.5. Is anyone else experience these kinds of discrepancies? What is your take on it?
-
That makes MUCH more sense. I'll Google it a bit and see what others have to say. Thanks Keri!
-
If I remember correctly, Google is doing an average of all of the pages that rank for that term. So if your privacy policy ranks in 20th position for your company name, that gets factored in. I think that's how it works, but could be wrong. It should be a place to start looking for information though.
-
Everything is way off. Even our company name according to GWT is ranking at an average of 4.5. Does GWT also include universal results in their ranking report?
-
The scope of data Google has ( i would not expect them to show all that to user through GWT ) and OSE has are not the same so there will be some discrepancies, here and there .
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
2.3 million 404s in GWT - learn to live with 'em?
So I’m working on optimizing a directory site. Total size: 12.5 million pages in the XML sitemap. This is orders of magnitude larger than any site I’ve ever worked on – heck, every other site I’ve ever worked on combined would be a rounding error compared to this. Before I was hired, the company brought in an outside consultant to iron out some of the technical issues on the site. To his credit, he was worth the money: indexation and organic Google traffic have steadily increased over the last six months. However, some issues remain. The company has access to a quality (i.e. paid) source of data for directory listing pages, but the last time the data was refreshed some months back, it threw 1.8 million 404s in GWT. That has since started to grow progressively higher; now we have 2.3 million 404s in GWT. Based on what I’ve been able to determine, links on this particular site relative to the data feed are broken generally due to one of two reasons: the page just doesn’t exist anymore (i.e. wasn’t found in the data refresh, so the page was simply deleted), or the URL had to change due to some technical issue (page still exists, just now under a different link). With other sites I’ve worked on, 404s aren’t that big a deal: set up a 301 redirect in htaccess and problem solved. In this instance, setting up that many 301 redirects, even if it could somehow be automated, just isn’t an option due to the potential bloat in the htaccess file. Based on what I’ve read here and here, 404s in and of themselves don’t really hurt the site indexation or ranking. And the more I consider it, the really big sites – the Amazons and eBays of the world – have to contend with broken links all the time due to product pages coming and going. Bottom line, it looks like if we really want to refresh the data on the site on a regular basis – and I believe that is priority one if we want the bot to come back more frequently – we’ll just have to put up with broken links on the site on a more regular basis. So here’s where my thought process is leading: Go ahead and refresh the data. Make sure the XML sitemaps are refreshed as well – hopefully this will help the site stay current in the index. Keep an eye on broken links in GWT. Implement 301s for really important pages (i.e. content-rich stuff that is really mission-critical). Otherwise, just learn to live with a certain number of 404s being reported in GWT on more or less an ongoing basis. Watch the overall trend of 404s in GWT. At least make sure they don’t increase. Hopefully, if we can make sure that the sitemap is updated when we refresh the data, the 404s reported will decrease over time. We do have an issue with the site creating some weird pages with content that lives within tabs on specific pages. Once we can clamp down on those and a few other technical issues, I think keeping the data refreshed should help with our indexation and crawl rates. Thoughts? If you think I’m off base, please set me straight. 🙂
Intermediate & Advanced SEO | | ufmedia0 -
GWT url parameter issue/question
Hi Moz community, I'm having an issue with URL parameters in GWT. The tracking taxonomy for my websites is used as either /?izid=... (internal) OR /?dzid=... (external) I put tracking parameters in GWT as izid & dzid, but it hasn't picked up any URLs or examples in regards to these parameters. It's been about 2 months since we've started using this so I want to make sure Google isn't indexing as duplicate content. Side note: any page that uses a tracking parameter automatically adds rel="canonical" to the original page. Could this be the reason that GWT doesn't pick up any URLs for tracking parameters and/or do I not need to worry about adding paramters if I already have the canonical attribute automatically in place. Thanks for your help,
Intermediate & Advanced SEO | | IceIcebaby
-Reed0 -
How to handle a pure spam penalty (from GWT) as a blogging platform
Hello, I have a blogging platform which spammers unfortunately used a few years ago to create spam blogs. Since them, we've added spam filters and even if I can't not assume there isn't any spam blog left, I can say that most of the blogs are clean. The problem is, in Google Webmasters Tools, we have a Pure spam message in the Manual actions page. (https://support.google.com/webmasters/answer/2604777?hl=en), with a list of 1000 blog links. All these blogs have been marked as spam in our system for at least 1 year, technically it means they return a 410 header and display something like "this blog doesn't meet our quality requirements". When I've first seen the manual action message in GWT, I have asked for reconsideration request. Google answered within a week saying that they had checked again our website, but when I go went to the manual actions page, there was still a "pure spam" message, with a different list of blogs, which have already been marked as spam for a year at least. What should I do ? Ask for reconsideration requests as long as Google answers ? Thank you in advance,
Intermediate & Advanced SEO | | KingLouis0 -
First attempt at manual penalty removal fails - all example links provided by Google not in Majestic, GWT, Ahrefs, LinkDetox, or OSE.
Hello all, I am trying to recover a site from a manual penalty. I already submitted once. Here's what we did. We took the link profile from webmaster tools, majestic seo, ahrefs, link detox, and ose. We manually looked at every link to exclude good links. Then used a tool to run the removal campaign. Submitted a disavow file and reconsideration request. Google came back with a denial. When I looked at the three example links that Google provided, they were definitely spammy (forum profile and comment spam). But none of them were in any of the original csv downloads from GWT, Ahrefs, Majestic, OSE, or LinkDetox. What can I do? Thanks in advance for any help.
Intermediate & Advanced SEO | | NicoleDeLeon0 -
How accurate are the index figures in GWT?
I've been looking at a site in GWT and the number of indexed urls is very low when compared with the number or submitted urls on the xml sitemaps. The site has several stores which are all submitted using different sitemaps. When you perform a search in Google, eg site:domain.com/store1 site:domain.com/store2 site:domain.com/store3 The results are similar to the webmaster urls. However, looking in the analytics for landing pages used for organic traffic from Google shows a much higher number of pages. If these pages aren't indexed as reported in GMT, how could they be found in the results and be recorded as landing pages?
Intermediate & Advanced SEO | | edwardlewis0 -
Newbie to SEO and SEOMOZ help
Hey everyone i just came across SEOMOZ today, i have been building websites for 3 years now but SEO is something which has always been a scary topic to consider trying to master. I have made a decision to do this in 2012 and i have been looking for a software package which can stear me and teach me. I have been reading the site help today and i feel totally swamped! i have created my campaign but a lot of the results dont make much sense to me and i am unsure of how to fix the errors they found. For instance the crawl diagnostics shows i have 5 4xx client errors. They show me a link to the page where the error is http://www.mydomain.com/category/latest-news/function.require but when i go to see what this is i just find an error 404 not found page.How do i go about removing this error if i have no idea where the problem is? I have started reading SEO User guide and beginers guide and i know it is going to take me a long time to get use to this all, but i am struggling to find the starting point and hope someone can possible help me find the first few steps. Thanks
Intermediate & Advanced SEO | | buntrosgali0 -
SEOMOZ found basically all my articles and says they need a 301 redirect ?
Hope someone can HELP. So my site looks like it has the proper 301 redirect to www. for the main domain. But for some reason my articles that have a /trackback on them redirect to same address with out the trackback at the end. How do i fix this? seomoz is saying all my articles need a 301 redirect .all like 100. Thanks any help would be great
Intermediate & Advanced SEO | | jstgobig0 -
SEOMoz Link Directory - As Silly as I think it is?
Don't get me wrong, I LOVE LOVE LOVE SEOmoz, but their "Link Directory" (www.seomoz.org/directories) is a bit deceiving. I was looking for a list of DIRECTORIES that Moz recommends, not a bunch of places where you can pay for advertising. On top of that, it also lists dmoz as one of the spots to get links from, but have you ever actually ever been able to get a link from dmoz? I know I haven't, and we've been trying to get a link for years. Anyone else disappointed in this list? Does anyone have a good list of directories? -Andy P.S. I love you SEOmoz! Don't hate me for this critique!
Intermediate & Advanced SEO | | alhallinan1