Redirect one store to another...
-
Here's the situation: 2 online stores. Store A is doing really well, traffic, sales, and keyword ranking wise. Store B, not so much. Owner wants to redirect all links from store B to store A and then possibly re-brand store A and give it a different URL.
This is a slow time, sales pick up in spring. I would like opinions on this from anyone who has done this or knows about it. Risks, benefits, best practices on going about it, etc...
Thank you,
Lisa
-
Sometimes things seem so confusing but yet they are extremely simple. Thank you, you've helped
-
Hi,
So you want to add all the items from Store B to A then redirect B pages to the A pages. Then rebrand, create a new website and redirect A to the new site? It works and Google willl follow those 301s. But then things might get confusing in the future. Furthermore, if you keep redirecting, there will be a certain point where Google will stop crawling as noted in the artcile linked above. Furthermore, it will delay crawl time.
Instead of redirecting to A then redirect again. Why don't you rebrand first, then redirect from Store A and B to the new site. Then there will only be one redirection Google and other search engines need to follow. Furthermore, you will have less 301s to manage.
Hope this helps.
-
To make this easier:
I want to remove all items in buyoutdoorsheds.com (store B) and place them into budgetpackaging.com (Store A), then 301 the links to the same items in budgetpackaging.
Also thinking of a brand change for budgetpackaging. Either 301 Items from budgetpackaging.com to buyoutdoorsheds.com or 301 them to a different URL. Everything will still be working out of the now called budgetpackaging.com.
did you get that LOL.
Bascially, use the URL from buyoutdoor and use the temple or website of budgetpackaging.com. Just want to get rid of “budgetpackaging” and use something more relevant.
-
Yes they both sell outdoor storage sheds.I really appreciate your insight on this. What about re-branding and changing the URL of Store A once all redirects take place?
-
Before answering, there is some info that needs confirmation. Does Store A and B sell the same or similar products? Why?
If both stores sell different products, then you redirect store B's traffic to store A, then your bounce rate will increase dramatically since people want to buy store B's product but got directed to A which is different.
However, if they sell the same products, then it is definitely do-able. The best pracitce is that you should use 301 redirect on each page of store B website and redirect them to store A's pages that sell the same product. You want to direct people from viewing store B item 1 to store A item 1. Here is an article about Matt Cutts explanation on 301 redirects. http://www.mktdojo.com/matt-cutts-discusses-301-redirect-limits You don't want to redirect people to store A's home page when they want to check out a specific item. You should direct them to a similar page in Store A.
As for Risk and benefits, when you use 301 redirect, it won't transfer ALL link juice and authority but probably 99%. Another risk may be it will take Google longer to follow the 301 redirects and crawling speed. Some people might get confused, they want to visit store B but got directed to store A.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
301 redirect recovery
Hello Please understand that English is poor. I used to run a site called A This time, I am running a site called B. I need to set up a temporary 302 redirect from A to B
Intermediate & Advanced SEO | | jinseok
I accidentally set a 301 redirect Site A has many spam links
For now I have removed the 301 redirect source to B. Will A's spam links affect site B?
For your reference, Site B is putting a lot of effort into SEO. Help me.0 -
Pointing additional domains at your main one
I have two questions: I have bought a domain that is a misspelled version of my domain. I have created an A record with DNS provider to point to my main domain's IP and on my main site I modified .htaccess file to make a 301 redirect if referrer is that misspelled domain. I also bought an expired domain with some relevant backlinks. I intend to create a simple page for that domain and add a link to my main site. Which of those two approaches are best from SEO point of view? Thanks
Intermediate & Advanced SEO | | usabiliTEST_ux1 -
One website with multiple advertising domains?
Working on a website for a business with distinct lines of business, one is more B2C and one is B2B yet the type of service is related. To think of an example, let's say it's for a photographer who does weddings, but also does real estate photography. He wants to make sure he can market to each audience separately so when they go to his homepage the homepage content is oriented for the services that audience is looking for. If you use two separate websites, they have to be totally unique to avoid dupe content flags, and you also end up diluting each website's domain authority since you are spreading your inbound links between two different websites. However would this be the optimum strategy then? One website hosted on: bozophotography.com A second domain: bozoweddings.com that has a 301 redirect to the wedding section home page on bozophotography.com A third domain: bozorealestatephotos.com that has a 301 redirect to the real estate section home page. So on certain advertising, business cards, etc, the business could choose which domain they want to publicize to insure the audience sees a home page related to that line of business. I suppose you could publicize it as a subdomain like: realestate.bozophotography.com or as a slash address: bozophotography.com/weddings but those seem much less professional, visually, than just having bozoweddings.com. There is rumor you don't quite get 100% of the link juice, but the main domain would be used the majority of the time so I really see no downside?
Intermediate & Advanced SEO | | Jazee0 -
New Site (redesign) Launched Without 301 Redirects to New Pages - Too Late to Add Redirects?
We recently launched a redesign/redevelopment of a site but failed to put 301 redirects in place for the old URL's. It's been about 2 months. Is it too late to even bother worrying about it at this point? The site has seen a notable decrease in site traffic/visits, perhaps due to this issue. I assume that once the search engines get an error on a URL, it will remove it from displaying in search results after a period of time. I'm just not sure if they will try to re-crawl those old URLs at some point and if so, it may be worth it to have those 301 redirects in place. Thank you.
Intermediate & Advanced SEO | | BrandBuilder0 -
Redirecting old mobile site
Hi All, Trying to figure out the best option here. I have a website that used to utilize a separate mobile site (m.xyz.com) but now utilizes responsive design. What is the best way to deal with that old mobile site? De-index? 301 redirect back to the main site in the rare case someone finds the m. site somewhere? THanks! Ricky
Intermediate & Advanced SEO | | RickyShockley0 -
XML Sitemap on another domain
Hi, We've rebuilt our website and created a better sitemap index structure. There's a good chance that we not be able to append the XML files to existing site for technical reasons (don't get me started). I'm reaching out because I'm wondering if can we place the XML files on another website or subdomain? I know this is not best practice and probably very grey but I'm looking for alternatives. If there answer is DON'T DO IT let me know too. Thx
Intermediate & Advanced SEO | | WMCA0 -
Should I start new domain and redirect site?
I recently my rankings for http://www.top-10-dating-reviews.com (some adult content) drop off a cliff. Google tells me there's no manual penalty therefore it might be algorithmic. I don't know why my rankings went but I think it could be that I added A LOT of category pages pulling the same content from posts and this could have caused both duplicate content issues and too many on page links causing an algo penalty. Ive deleted the categories and therefore fixed duplicate content issue (perhaps you guys could check out the site and see that you agree with me) but rankings have not improved even thougo most of the pages have been recrawled. I read somewhere its extremely hard to recover from such a penalty so should I move my site to a and domain and redirect all urls? I can't think of another solution. Any help appreciated!
Intermediate & Advanced SEO | | SamCUK0 -
Probelms w/ 301 Redirects
I am trying to 301 redirect my old site to the new site (under the same domain. Most of the 404 urls are 301 redirects from 404 pages but they are still able to redirect. I need help understanding why I cannot redirect half of my list. <colgroup><col width="636"> <col width="342"> <col width="64"></colgroup>
Intermediate & Advanced SEO | | Melia
| OLD URL | 301 To: | Status |
| http://www.meliacaribetropical.com/en/groups.html | http://www.meliacaribetropical.com/en/groups.html | done |
| http://www.meliacaribetropical.com/entertainment/ | http://www.meliacaribetropical.com/en/services.html | done |
| http://www.meliacaribetropical.com/es/all_inclusive.html | http://www.meliacaribetropical.com/es/index.html | done |
| http://www.meliacaribetropical.com/es/galeria/ | http://www.meliacaribetropical.com/es/visor.html | done |
| http://www.meliacaribetropical.com/es/los-picapiedra/ | http://www.meliacaribetropical.com/es/index.html | done |
| http://www.meliacaribetropical.com/es/outside-us-telephone-listing.php | http://www.meliacaribetropical.com/en/index.html | done |
| http://www.meliacaribetropical.com/es/restaurantes/ | http://www.meliacaribetropical.com/es/gastronomia.html | done |
| http://www.meliacaribetropical.com/es/reuniones-eventos/ | http://www.meliacaribetropical.com/es/grupos.html | done |
| http://www.meliacaribetropical.com/es/spa/ | http://www.meliacaribetropical.com/es/servicios.html | done |
| http://www.meliacaribetropical.com/es/terms-condition.php | http://www.meliacaribetropical.com/es/index.html | done |
| http://www.meliacaribetropical.com/gallery/beach.html | http://www.meliacaribetropical.com/en/index.html | done |
| http://www.meliacaribetropical.com/gallery/dining.html | http://www.meliacaribetropical.com/en/gastronomy.html | done |
| http://www.meliacaribetropical.com/gallery/pools.html | http://www.meliacaribetropical.com/en/index.html | done |
| http://www.meliacaribetropical.com/lowest-rate.php | http://www.meliacaribetropical.com/en/index.html | done |
| http://www.meliacaribetropical.com/press/ | http://www.meliacaribetropical.com/en/index.html | done |
| http://www.meliacaribetropical.com/spanish/ | http://www.meliacaribetropical.com/es/index.html | done |
| http://www.meliacaribetropical.com/spanish/services/ | http://www.meliacaribetropical.com/en/services.html | done |
| http://www.meliacaribetropical.com/spanish/services/ | http://www.meliacaribetropical.com/es/servicios.html | done |
| http://www.meliacaribetropical.com/terms-condition.php | http://www.meliacaribetropical.com/en/index.html | done |
| http://www.meliacaribetropical.com/es/galeria/piscinas.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/es/galeria/playa.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/es/galeria/restaurantes.html | http://www.meliacaribetropical.com/es/gastronomia.html |
|
| http://www.meliacaribetropical.com/es/prensa/ | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/es/prensa/family-facilities-amenities.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/es/prensa/melia-caribe-tropical-announces-fall-promotion.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/es/prensa/melia-international-brand-overhaul.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/press/family-facilities-amenities.html | http://www.meliacaribetropical.com/en/index.html |
|
| http://www.meliacaribetropical.com/press/melia-caribe-tropical-announces-fall-promotion.html | http://www.meliacaribetropical.com/en/index.html |
|
| http://www.meliacaribetropical.com/press/melia-international-brand-overhaul.html | http://www.meliacaribetropical.com/en/index.html |
|
| http://www.meliacaribetropical.com/spanish/accommodations/ | http://www.meliacaribetropical.com/es/habitaciones.html |
|
| http://www.meliacaribetropical.com/spanish/dining/ | http://www.meliacaribetropical.com/es/gastronomia.html |
|
| http://www.meliacaribetropical.com/spanish/entertainment/ | http://www.meliacaribetropical.com/es/servicios.html |
|
| http://www.meliacaribetropical.com/spanish/events/ | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/spanish/flintstones/ | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/spanish/gallery/ | http://www.meliacaribetropical.com/es/visor.html |
|
| http://www.meliacaribetropical.com/spanish/gallery/beach.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/spanish/gallery/dining.html | http://www.meliacaribetropical.com/es/gastronomia.html |
|
| http://www.meliacaribetropical.com/spanish/gallery/pools.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/spanish/press/ | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/spanish/press/melia-caribe-tropical-announces-fall-promotion.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/spanish/press/melia-international-brand-overhaul.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/spanish/royal/ | http://www.meliacaribetropical.com/es/servicio-real.html |
|
| http://www.meliacaribetropical.com/spanish/sitemap.html | http://www.meliacaribetropical.com/es/index.html |
|
| http://www.meliacaribetropical.com/spanish/spa/ | http://www.meliacaribetropical.com/es/servicios.html |
| gastronomia.html0