Safari Has Top Browser in Google Analytics?

[sknott]

I find this hard to believe but it looks to me as though Safari has jumped ahead as our top browser in the month of January.

At first glance I would think it was combining mobile safari with desktop safari numbers but then on the 5th spot I see Safari(in-app) which after looking into could be multiple things from safari mobile, bookmarked pages, or Chrome for ios.

Just looking for thoughts on this, are others seeing a large uptick in Safari traffic for desktops?

[Ben_Alvord]

Could also create two Advanced Segments, one showing traffic only from Safari, the other showing all traffic except from Safari, then compare the metrics to see how the Safari traffic differs from that which is not Safari (assuming it does).

[Solvari]

Good one. You can also check if there's a specific (set of) pages that have been visited with this browser and if there are specific dates where traffic peaked.

[trickshotric]

Have you had any successful blog posts? Our safari / firefox count often has a massive jump when we promote things to social websites.

Check your top keywords and see if the same statistic is true.