Australian Web Design and SEO

[GAZ09]

Hi Guys,

I really could do with some gudienace or answers to the following questions:

1. Are the any specific web design or technical issues that are different in Australian search engines compared to the UK?
2. Are there any web design issues that are different to the UK?
3. Are there any useful things I should consider from an SEO point of view if I am launching a website in Australia compared to the UK?

Any helpw ould be much apprciated!

Thanks

Gareth

[GAZ09]

Hi Damion,

This is a great response..

Thanks for this, and taking the time to answer.

Thanks again

[damionbrown]

+1 for a .com.au domain name. Australians tend to feel more comfortable clicking on a .com.au extension, just as New Zealanders feel more comfortable with the .co.nz (and, no doubt, other countries prefer their "home" TLDs over a global .com)

Registering a .com.au domain name requires an ABN (Australian Business Number, which is a but like a registered company number in the UK.)

Also, hosting in Australia is going to be important. A lot of internet users experience latency issues with overseas sites, so from a user experience point of view it's worth keeping site design efficient and hosting it within AU.

I'm UK-born and living in Australia, and in terms of web design or any technical issues, there's no significant changes I can think of. Bear in mind that the spelling in this country is the same as the UK and not the USA (colour not color, lift not elevator.)

[GAZ09]

OK thanks for your help...

[CPU]

The australian top level domain is .com.au

[GAZ09]

Hi there,

Thanks for the answer.

Can you just explain to me what Australian top level domain means?

Thanks

[iAnalyst.com]

No, there are no real specific web or tech issues between Australia and the UK, besides that you will want a Australian top level domain.

From an SEO point of view I would suggest hosting in Australia, using an Australian top level domain, and make sure you get links from other Australian sites.