Hosting two websites
-
Hi guys,
I work with a company that has a business to consumer (B2C) website and a business to business (B2B) website selling the same product.
The content will differ but the structure / templates will be similar across both sites.
Any recommendations or suggested reading to ensure both sites appear in Search?
Many thanks in advance!
Richard
-
No Problem Richard - Glad I could help - as you say two sites is twice the work to manage and market so it dilutes your effort.
Good luck with your new project
-
Great stuff Matt, many thanks, much appreciated.
The B2B website has been live a few months, while the B2C website is just built and goes live in a few days.
I only started with them this week so no involvement in their decision to build a second website, however the B2B domain name would not be appropriate for a B2C market.
I would suspect in the months time they may integrate & redirect the B2B domain to the B2C domain (using 1:1 301's). Having just one domain would be much better for SEO (and day to day website management to).
Many thanks again Matt, you're a star!
Richard
-
Hi Richard - one quick question - are your sites going to be on separate domains and are these domains going to be linking to each other? I am just wondering whether you are trying to keep both sites completely separate or whether you are making it clear that they different parts of the same business? If so have you thought about having both sites on one domain with your homepage making it clear there are two separate areas you service - B2B and B2C? By doing this you will benefit in the long run from a more powerful link profile and therefore greater domain authority and ranking ability - one link will benefit both sides rather than just one domain if you have them separate. It is better to try and build one rich information resource for customers than split it in to several in my opinion. However this all depends on whether having both sides of the business sat under their own folder on one domain is appropriate to your whole customer base? Doing this would also resolve any potential concerns you may have about hosting mulitple websites under separate domains on one server. You often see sites that are trying to sell to customers and to potential resellers having both types of content for the same product on one site rather than separate.
If you have them separate and both rank well you are likely to get customers looking at each site anyway when carrying our research in the SERPs.
However if this is an issue then let put your mind at ease - there shouldn't be a problem with having two separate sites on separate domains as you are making sure that the content is unique. Obviously just make sure you don't have a mass of links between the two. A link to acknowledge their relation is fine though. The only time there would be an issue is if you are trying to hide the relationship from Google and you aren't as you are trying to serve to different customer bases with unique content. Shared hosting on the same IP is very common these days and the only time it has been an issue in the past is when one site on that IP has been penalised. This impacted on other sites - however this even seems to be less common now with more sites appearing and more shared hosting..
I am just trying to find out why you have chosen the structure you have from an SEO viewpoint and making it easier to build authority for your companies web presence.
-
Many thanks for that.
I was thinking perhaps there might be some hosting issues to be aware of?
-
If the content differs then you will be fine. There are literally millions of sites using the same structure and template. Just make sure all your content is original and it doesn't reflect similar content on both sites.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Please have a look at my website. I am stuck here.
Here might be the reason. I had loads of unnecessary content so I given them the noindex tag. I tried to change the robot.txt file but that shouldn't be a problem in SEO. First my site had a country specific domain and then a year later I changed it to .Com, as to target globally (Mainly US). My site is ranking well in that specific country (never been close to page 1) on page 3 almost every time. It's not ranking in other countries, despite the fact that I've not targeted it to any specific country since the domain was changed. A month ago, I deleted 404 pages and all the thin content which was indexed in the SERP and also deleted the duplicated contents and as well as the copied contents. Meanwhile I've also tried changing the headings in some of the products articles as they were causing the duplicate heading issue. I've recently switched my hosting from the UK based server to the Us based server because the last hosting has bad downtime. So far until now nothing seems to be working in my favor. I'm just tired of resolving issues and in return finding a zero result. This is my devil site: 10stuffs.com plz check it out and tell me why my site is not ranking at all and what sould I do.
Intermediate & Advanced SEO | | anshu14320 -
Website Traffic Is Down
Hi, My Website www.financeninvestments.com is down for almost now 2 years. I was receiving the good traffic before this but now the traffic is almost down. I want to again do something to get my Traffic back with some consistent efforts. So what efforts should i do to make this back.Pls suggest.
Intermediate & Advanced SEO | | rahulsoni250 -
One domain or two for one company with two lines of business?
Let's say you are building a new company that is involved in two lines of business. Let's for example say one line of business is handling logistics for large conventions where the customer(s) are large corporation and the other line is for wedding planning. Let's say that for certain reasons the owner wants to operate under one brand name, say "PROEVENT" So they will market themselves as PROEVENT Convention Logistics and PROEVENT Wedding Planners. From an SEO perspective, if you have one side of the business doing B-to-B corporate business and the other doing B-to-C do you create two different websites on different domains (proeventconventions.com and proeventweddings.com) with unique design and content, or, do you just use provent.com in order to build better domain authority and on your marketing you use conventions.provent.com that takes you to the convention section of the website and weddings.provent.com takes you to the weddings section?
Intermediate & Advanced SEO | | Jazee0 -
International SEO and Website Redirection
Hey there Mozzers, If you have a website for example www.example.com and you wanted to target Australia and UK and you owned the .com.au and .co.uk. Would that be ok if everything redirected to the .com ? I know that having the .com.au is a signal for Google but the redirection is causing me troubles. Would that be huge of a difference if everything redirected to the .com version of the site?
Intermediate & Advanced SEO | | AngelosS0 -
How to Submit My new Website in All Search Engines
Hello Everyone, Can Any body help to suggest Good software, or Any other to easily Submit my website , to All Search Engines ? ? Any expert Can help please, Thanx in Advance
Intermediate & Advanced SEO | | falguniinnovative0 -
Website Redirection Issue
Hi All, Like to know is there any better way to do 301 redirection. My Client whose website name is Online Plants created with OpenCart. Over the period of time he added nearly 10,000's of products and now he is cleaning them ( by grouping similar attribute under one products) which is right way to do. For example , Product A with different size ( X,XL,XXL ) previously had 3 product entry ( A - X, A - XL, A - XXL ) , now he is moving all of them under one. So while moving he is deleting the other two entry. Now whats the best way to inform google . Putting a manual 301 redirection for each and every product is impossible as there are more products. Whats the best way to go ahead on this.
Intermediate & Advanced SEO | | Verve-Innovation1 -
Ecommerce website consolidation
I have a large ecommerce site and several smaller nitche ecommerce sites. All have the same products, but the smaller sites are loosing traffic. I want to combine all the sites to the larger site so it will be easier to manage, but I don't want to loose any rank on the smaller sites. Example: www.yourpromopeople.com - This is the large site I want to use. www.logocoolies.com www.fourcolormagnets.com - These are a couple of the smaller sites I want to combine with the larger one. Questions: What are the pros and cons in doing this? What would be the best way to do this? Would redirecting the URL's to the larger site's product pages do the trick or is there a better option? Thanks for the help.
Intermediate & Advanced SEO | | JHSpecialty0 -
How does changing hosting affect rankings?
I have a hosting account that is ancient. So is it's CPanel, its way of operation (I have to call in to change the zone file), and its hardware and software (It can't even recognize Wordpress as a user so i have to change permissions to change anything.) I plan on moving the site, but I want to prepare for any changes that may happen. Currently the site ranks between #1 or 3 for quite a few very valuable words. It is also in season for this business. I know changing hosting data or servers can cause google to temporarily drop rankings. Does anyone have any experience with this or now how long the faded rankings can last? Or if its even true?
Intermediate & Advanced SEO | | MarloSchneider0