Website disappeared from Google :(

[jarrodb]

Dear all,

I've a 5 years old website, which was in top rank for a particular keyword. It's been a couple of months that the site suddenly disappeared from Google.com.au search. However, the site is number one on Bing and Yahoo.
I've tried almost everything in my limited knowledge but it doesn't seem to come back. Can you please suggest if something can be done.

Google.com.au
website: http://partysuppliesnow.com.au/
keyword: "party supplies"

Your help would be highly appreciated.
Thanks in advance
Jarrod

[eyepaq]

Hi,

It looks like for your site is either the EMD or panda 20. See visibility graph: http://screencast.com/t/nuADEP65t

Since you are a good candidate for the exact match domain issue / update you can tackle that but first you should see if you are also a panda candidate and go with the vaccine base don the illness...

Hope it helps.

[jarrodb]

Hi Guys,

Thanks for your replies. It's been really awesome. At least, now I have a direction to follow.

@Chris Menke: I've generated a report with penguin-tool you sent. It seems we are hit by Exact-Match Domain (EMD) Update and Panda#20. Please see the attached image.

Could you please tell what should I do to recover from the EMD and Panda 20 effects? Is there a chance I can get my traffic back with the same keywords?

@Jeff Christofferson: Yes, we used a service who were building 1 way links and the links all focused heavily on our main anchor text "party supplies" and "wedding decorations" which made our link profile look unnatural. - we have removed most of them now, and just 2 days ago used the disavow tool on 112 links we couldn't get removed.

Thanks again guys
Jarrod

panda.png

[SmartWebPros]

Jarod,

It looks like there's some suspicious links to your website, including one "link network" from city.lucarelli.com. It may look like a link network to Google, especially when there's the same exact match text (Wedding Decorations) for each one.. I'd also remove links from linkpartners.com. I just took a quick look, but there's a few links from lower domain authorities than you which probably aren't helping your site.

Hope this helps! From my own experience, it's been taking 15-30 days to get sites back after an algorithm change like this... So be patient is the best advice I can give you, after you clean up your link profile.

[Chris.Menke]

Jarrod,

First you'll want to determine what penalty you were hit with.  You can match up your google analytics with this  http://www.barracuda-digital.co.uk/panguin-tool/  or this http://moz.com/google-algorithm-change and then you'll need to start taking steps to recover from the penalty--here's a starting point for that: http://searchenginewatch.com/article/2276498/Pure-Spam-What-Are-Google-Penalties-What-to-Do-to-Recover