Moz Q&A is closed.
After more than 13 years, and tens of thousands of questions, Moz Q&A closed on 12th December 2024. Whilst we’re not completely removing the content - many posts will still be possible to view - we have locked both new posts and new replies. More details here.
Remove geographic modifiers from keyword list
-
I just pulled a search term report for all of 2013 from my PPC account. What I got was 673,000 rows of terms that have garnered at least 1 impression in 2013. This is exactly what I was looking for.
My issue is that the vast majority of terms are geo-modified to include the city, the city and state or the zip code. I am trying to remove the geographic information to get to a list of root words people are interested in based on their search query patterns.
Does anyone know how to remove all city, state and zip codes quickly without having to do a find and replace for each geo-modifier in excel?
for example, if i could get a list of all city and state combinations in the US and a list of all zip codes, and put that list on a separate tab and then have a macro find and remove from the original tab any instances of anything from the second tab, that would probably do the trick. Then I could remove duplicates and have my list of root words.
-
If you filter and show only cells that have been formatted a particular way, say red, all you should have to do is copy and paste the results into a new column. Then you should be able to find and replace the city state with nothing once. That should yield your root keyword list.
Just make a copy and delete the other columns if they're presenting an issue.
-
I believe this will only solve half of my problem. I would still have to do a find and replace (with nothing) one by one. The only difference is that my working list would be smaller. Right?
What I need is a way to do a bulk find and replace for partial matches. So, if my working list of exported search queries is in column A and my list of city and state and zip code combinations are in column C, I need some function that will take the full list of column C and find those as partial matches in column A. If found, it should remove that part of the query.
for example, if I have the query "hamburgers phoenix az" in column A and in column C i have "detroit michigan", "phoenix az", "des moines ia", because "phoenix az" is an option from column C and partial matches the query in column A, the net result should be "hamburgers"
Hope this makes sense
-
This is going to be something of a hack, but likely a time saver. Apply conditional formatting based upon a partial match, likely city state zip. Enter chosen city state zip into column B. The link should walk you through the specifics.
Next, show only conditional formatted cells. I'm pretty sure you can do this with a filter. I haven't used Excel in a while. I like Sheets now.
Select all formatted cells, which should just be a shift+down input. Once you've copied and pasted it into another workbook, you can do a find and replace (with nothing) for the city state and zip. If it works like I remember, you should have your root keywords.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Unsolved Link Tracking List Error
"I have been maintaining 5 directories of backlinks in the 'Link Tracking List' section for several months. However, I am unable to locate any of these links at this time. Additionally, the link from my MOZ profile is currently broken and redirects to an error page, no to Elche Se Mueve. Given the premium pricing of MOZ's services, these persistent errors are unacceptable."
Moz Pro | | Alberto D.0 -
How Long Do The Link Tracking Lists Take To Update?
Hi, How long do the link tracking lists take to update? It's been over a week and each is still showing a red cross. The reason I created it was because I migrated to a new domain name and Moz is still showing the backlinks on the old property and not the new (the domain swap happened in December 2020). I can see that Ahrefs has picked up all of the links - Both new and redirected - but Moz has not. When will this be reflected in Moz as it has already been over three months? Is there a reason for the above questions? I appreciate any response here. 🙂
Moz Pro | | Smarter_Finances3 -
Whether or not to remove a link from a website with high spam score on Open Site Explorer
Hello Moz! I just subscribed for your Moz Pro program. Amazing stuff! On open site explorer, I found a number of links to my site from a page called with a very high page authority and high domain authority, but also a high spam score (8 or 9, one with a 10). I say multiple spam scores, because it's strange, there are what appears variations of the same url, and each one is considered a link. For instance, there's an abc.linkstomysite.com and xyz.linktomysite.com, and 123.linktomysite.com... there are about 15 of these (all with the spam scores mentioned above)! This must have been some old SEO work done I payed for back in the prehistoric SEO days. However, my fear is the following: Removing these links, and then losing some potentially strong link juice. I don't have many high DA or PA links to my site, and these are some major ones. The domain in question "linktomysite.com", when entered into OSE, only has a spam score of 4, and it has a domain authority of 45 and page authority of 37. My site has a spam score of 2 and no messages from google regarding a penalty, but an overall reduction in google traffic over the years (just keeps slowly dropping... as if a weight is pulling me down?) What do you think, should I leave, or remove? The linkstomysite page is just a LONG page full of links, with short descriptions, nothing of value, but with a an old domain age (relatively). Most important for me is keeping at least some ranking/visibility, while I personally work on building quality links and helpful content. thanks!
Moz Pro | | DavidC.0 -
How to remove 404 pages wordpress
I used the crawl tool and it return a 404 error for several pages that I no longer have published in Wordpress. They must still be on the server somewhere? Do you know how to remove them? I think they are not a file on the server like an html file since Wordpress uses databases? I figure that getting rid of the 404 errors will improve SEO is this correct? Thanks, David
Moz Pro | | DJDavid0 -
Why are my keyword rankings dramatically changing week to week?
I have a site (actual several) that has been up for many years now. Content is changed monthly - regularly. It would always rank in the top 5 positions for 5 or 6 keywords. Now all of a sudden (without any dramatic changes to the website) my ranking results from my weekly Moz reports are dramatically different from week to week - every week. One Keyword will be #1, then the next week it will drop 49 positions, the 3rd week it might be #5, then Not in the Top 50, then #1 again, and so and so on. This happens to all my keywords on my site. I was waiting for Google to finish it's changes to it's algorithms but it's now been long enough and I can't get a handle on what's happening, why it's happening, and what to do about it, and what direction to take with my SEO. My Traffic has actually improved over last year by approx. 25%, but I have also started a PPC campaign for this client. Any suggestions would be great.
Moz Pro | | SummitCom0 -
Checking multiple keywords in Rank tracking
Besides the rankings in the campaigns i want to check 100+ keywords at once in rank tracking. Is this possible and if not why? It says i can check 400 keywords a day but manually entering them is time consuming and that's exactly why i use SEOMOZ, to save time.
Moz Pro | | FindFactory1 -
How to track all domain keywords?
Hello, lets say I have domain www.example.com I want to track rankings of www.example.com/product and www.example.com/anotherproduct with different keywords, so do I have to set up 2 different campaigns? Or is it possilble to track whole root domain with paths? Thanks!
Moz Pro | | Rokas0 -
Duplicate page titles are the same URL listed twice
The system says I have two duplicate page titles. The page titles are exactly the same because the two URLs are exactly the same. These same two identical URLs show up in the Duplicate Page Content also - because they are the same. We also have a blog and there are two tag pags showing identical content - I have blocked the blog in robots.txt now, because the blog is only for writers. I suppose I could have just blocked the tags pages.
Moz Pro | | loopyal0