Welcome to the Q&A Forum

Browse the forum for helpful insights and fresh discussions about all things SEO.

Your browser does not seem to support JavaScript. As a result, your viewing experience will be diminished, and you have been placed in read-only mode.

Please download a browser that supports JavaScript, or enable it if it's disabled (i.e. NoScript).

Time Spend on Site from Smartphone vs Desktop

Search Behavior

552

khi5 last edited by

On a website with a well optimized website for smartphones, how long time should one expect the average user spends on the website - from their smartphone - as a % of the time users spends from a desktop.
Example: if average user spends 10min on the site from a desktop, is 5min (50% of..) a decent number to expect? If anyone has any done any studies or have data on this, would be appreciated.

thank you
1 Reply Last reply
Reply Quote 0
khi5 last edited by

thx, Ashley. I can certainly track mobile vs desktop in analytics. My question centers on whether there is some research out there on time users spends on mobile site vs PC and maybe such studies give examples on different industries. My site's users spend about 7-8min from PC and about 5-6min from mobile……looking for some data to get a sense if my mobile is doing well or could be better optimized…..
1 Reply Last reply
Reply Quote 0

Got a burning SEO question?

Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.

Start my free trial

Browse Questions

View

From

Sorted by

With category

Explore more categories

Related Questions

Displaying different site content to users who have already visited your site

I've seen and heard about the concept of treating repeat site visitors differently, displaying different content based on behavior etc. Not sure what it's called buy Hubspot seems to offer something like this with their platform. Anyone know of a third party app (Wordpress perhaps) or tool that does this? How does this even work? Thanks for the help!!
Search Behavior | | RickyShockley

0
My satellite website is ranking better than my actual site. Why and what to do?

This is our website: www.sauspiel.de and this is the satellite website. As the satellite site has a better ranking for the keyword "schafkopf" since two or three weeks we wonder how this could happen and what would be best to change it or improve the situation. Shall we take down the satellite site, redirect to the "real" site or try to downgrade? And what would you consider to be the (strongest) reason? Any suggestions? Thanks a lot for your help and assessment!
Search Behavior | | sauspiel

0
Local vs Global Search Results Yield Very Different Rankings Lately

When I monitor my website's rankings, I always do it from Canada (direct connection) and from the USA (using a VPN in Arizona). I've been monitoring rankings this way for the last 3 years. Most of the time, I got similar results (-5 / +5) from both location. My website is a ".com" and targets an international audience. Lately (is it since Panda 22?), I've seen dramatic differences in rankings from both locations. Some keywords will rank in the top 10 on Google.com (from the USA) while they will appear on page 3, 4, 5 and even lower on Google.ca (from Canada). The thing is, the top 10 results on Google.ca are not even from canadian websites. Fact of the matter, there are even some results from India websites (.in) in the top 10! I understand that Google.ca will give advantage to websites from Canada (or targeting the canadian market / .ca domain name) over international / US websites but there's never been such a huge difference in rankings until lately. Has anybody else experienced this? What are your thoughts?
Search Behavior | | sbrault74

0
Blog posts not getting indexed and being outranked by scrapper sites.

Our Google traffic has dropped significantly over the last year and now we're struggling to even get our blog posts indexed. It's been extremely discouraging and we're trying to do what ever we can to fix it. I've included a screenshot of our Google traffic as well as Pages Indexed according to WebmasterTools. http://i.imgur.com/Wu1D8.jpg The Problem Our blog posts are frequently not getting indexed. Many times they are outranked by low authority scraper sites, our Twitter/FB account, etc. Sometimes our homepage will rank instead of the blog post. Sometimes we'll break a news story, get tons of quality backlinks, and still be nowhere in Google. Pretty much the only Google traffic we see is from existing posts. Still 3,200 pages indexed when we have only 1,600 posts. I guess this isn't really a problem... just waiting for the meta noindex to take effect. More details We've seen no duplicate content or other warnings from WebmasterTools. We've been constantly acquiring quality backlinks from credible sites. We deleted the useless content and fixed the canonical issues that were a result of switching servers. History Our site is a news/entertainment blog. The traffic usually has spikes depending on what's going on in the news. Nov 1, 2011 - Site kept maxing out at 30k+ visits so we switched servers. Jan 30, 2012 - Hired a writer so we could focus on other aspects of the site. Apr 19, 2012 - Noticed our posts weren't getting indexed like they used to. Suspected our writer was spinning articles but couldn't find any evidence. 90% of our blog posts were nowhere to be found in Google. Scrapper sites would outrank us for our own stories... even our Twitter account was ranking ahead of us. IF our story would show up in Google it would usually be the home page instead of the blog post. Sep 2012 - Finally got more serious about addressing the problem. Noticed a couple potentially big problems and started making changes. Canonical Issues non-www site didn't redirect to www. It showed 2 different link profiles according to OpenSiteExplorer and 0 backlinks according to Webmaster Tools. Wordpress shortlinks weren't redirecting to the actual permalink. For instance http://www.domain.com/?p=123 and http://www.domain.com/post-example were both getting indexed. For every post there were 4 different versions that Google had to choose from. http://domain.com/?p=123, http://www.domain.com/?p=123, http://domain.com/post-example, and http://www.domain.com/post-example I figured the canonical issues must have happened when we switched servers which was the reason for the drop in WebmasterTools indexed pages and increase in Not Selected pages. FIXED (Sep 15): One we fixed the canonical issue the Indexed Pages went back up however the Not Selected is still the same. Duplicate Content When we first created our site we wanted to have tons of images for each musician/athlete/actor/etc. so we uploaded about 5-10 for each person. We created a blog post for each image with no writing and the exact same post titles. As a result there were TONS of low-quality, similar posts, with virtually identical permalinks. e.g. http://www.domain.com/james-smith1, http://www.domain.com/james-smith2, http://www.domain.com/james-smith3, etc. A crawl on Sep 26 showed over 550 duplicate content warnings. FIXED (Oct 1): We deleted/301 redirected the useless pages (they weren't getting traffic anyways) and by the next crawl the number was almost to 0... which it's at now. We also had TONS of tags (since there're constantly new names in the media) that were getting indexed so we had meta robots noindex them. Questions: Why aren't a majority of our posts getting indexed? Were we penalized or just stuck because of a filter? How long should it take for meta robots to noindex the tags pages? (I did it on Sep 25 but they are still there) If a site is scraping our content (same title, image, excert) but linking to us, should we contact them and tell them to remove it? Is there anything else we need to do start getting our blog posts indexed like they used to? Should we try contacting Google to re-evaluate our site? Sorry, that was a LOT of writing. If anyone wants the URL please let me know so I can PM it to you. Any help would be greatly appreciated! Wu1D8.jpg
Search Behavior | | gfreeman23

0
Keyword search activity over time

is there a tool that allows you to follow the actual frequency of search for specific keyword phrases over time (ie years).? Thanks.
Search Behavior | | ahw

0
Decline in engagement metrics, due to nav changes vs. content changes

With improvements in our rankings, we are seeing adverse changes in our measures of engagement. My gut reaction is to believe we are attracting more unqualified traffic, thus higher bounce rates, declines in pages/visit and time on site (approx 15%, 15%, 25%, respectively). While recent improvements in navigation might have contributed to these engagement declines, do you have any suggestions how best to determine whether these declines are due to nav changes vs. due to copy/content issues? There's been no change in copy content during this period. Thanks.
Search Behavior | | ahw

0
Why would my Bounce Rate drop from 40% to 2% over 3 days without making any major changes to my site www.hiltonhead.com?

Our Wordpress site has had an historical bounce rate of 40% for the last 3 years but last Thursday it dropped to 17%, Friday to 7% and now is running at 2%. The pageviews per visit have also increased from 3 to almost 6. Thanks
Search Behavior | | CorkyGifford

0
Why is our site jumping all over the place?

Hi there, We've been having some issues with our site recently where it seems to be jumping very erratically around the google rankings. The site used to be pretty consistent on page 1/2 of google for certain term, but then in late April(ish) it took a dive down the rankings and flicked about between positions 30-70(ish). Late last month, it re-appeared suddenly on page 1 in position 10 and stayed there up until yesterday (6th July) and it now appears to have dived to position 287th or there abouts! At the same time a deep link page has appeared at position 54, which seems a bit strange to me. Any help would be appreciated! Thanks
Search Behavior | | PeterAlexLeigh

0