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Do citations count as backlinks?
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Hello,
So I may have a simple question- do citations such as yp and manta for an example count as backlinks?
So if they do, would this be a natural link so good for seo? or a citation where it may be a backlink, but not very helpful for seo backlink profile?
Thank you to all
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Hi Berner,
Good question and some thoughtful answers here. I'll chime in with my 2 pesos.
A citation is defined as a web-based reference to a local business' complete or partial NAP (name, address, phone). A citation does not have to include a link the company website. For example, a blogger could mention your restaurant's name and address, leave out the phone number and not link to the restaurant's website and that would still count as a citation, meaning that the business owner must be certain that the blogger has accurately published the restaurant's name and address.
On more standardized platforms, like local business directories, nearly all allow you to include a link to your website. This does count as a link, but whether it is nofollowed or not is up to the individual directory. So, this does bear on how much 'juice' a given link is passing your way.
Regardless, if your business is a local one, citations are a core part of the work you will be doing to promote your business on the Internet. If your business model isn't truly local, then citations aren't really meant for you.
I think you'll really enjoy reading the great section in the new Moz Local Learning Center that covers the ins and outs of citations. Tons of great resources here for you: http://moz.com/learn/local/listings
Hope this will help, and kudos to all on the good responses on this thread!
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I am pretty much thirding what everyone else says, but with a little grey hat twist.
They help on both a local and a (not to the same extent) national level. One thing that helps them even more is having reviews attached to them. I owned a small business, it was a cabinet company. We went from doing about 80k a year to several million a year flatly because of SEO. The strategy I used in the beginning still works for small businesses. I created accounts at all of the local places, yp, yelp, angieslist, google, and so on. Then I sent the links around to friends, family, customers, ect, and asked them to post a review. Soon after doing that (because no one hardly reviews cabinet companies) we had the most reviews, so we were at the top of the lists. As far as I know this still works today and I would nail it if I was in your position. Because this is a grey area, I would also like to mention not to work with people that will "get" you reviews. They are buying them, if you get caught it might undo everything that you have worked for.
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The thumb rule here is that any website that is linking back to your website regardless of it as a citation website or a blog or anything else will be call as backlink and will be consider as part of your link profile.
Will this help with SEO? Here if you are talking about Local SEO, the answer is YES! If you have a business listed in different citation website with consistent NAPs, then yes you will get Local SEO benefit for it but will this help improve your rankings in search engine from the targeted key phrases… may be a little but don’t expect this as your huge success.
Websites like YP.com, Yelp and few others… for them you have to think more than just SEO, your proper listing will more valuable then rankings because these can give you real leads then just traffic!
Hope this helps!
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Just a little "FYI" any link to your site is a "back link". But to answer your question, these definitely count and are very valuable in local seo. To rank in local search in Google Maps, the number of these citations, the authority of the citation sources, and the consistency of your NAP ( Name, Address and Phone Number) is a major factor. Moz just launched Moz local which helps populate many of these sources. I'm on my phone or I would link to a few resources. Google "top 20 local SEO ranking factors moz" and you'll see a post by Miriam Ellis which is definitely useful.
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https://clients1.google.com/url?sa=t&url=http%3A%2F%2Fwww.antena24.ro/ Exanple here What's the next step? is it put in ping mass bulk? is ping enough?
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about how long do they appear as backlinks on moz? I changed the url and links, if you click it, a redirection appears, the page is already indexed
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https://clients1.google.com/url?sa=t&url=http%3A%2F%2Fwww.antena24.ro/0 -
Backlinks on Moz not on Google Search Console
Moz is showing thousands of backlinks to my site that are not showing up on Google Search Console - which is good because those links were created by some spammer in Pakistan somewhere. I haven't yet submitted a disavow report to Google of well over 10K links because the list keeps growing every day with new backlinks that have been rerouted to a 404 page. I have asked Google to clarify and they put my question on their forum for an answer, which I'm still waiting for - so I thought I'd try my luck here. My question... If Moz does not match Google Search Console, and backlinks are important to results, how valid is the ranking that Moz creates to let me know how I'm doing in this competition and if I'm improving or not. If the goal is to get Google to pay attention and I use Moz to help me figure out how to do this, how can I do that if the backlink information isn't the same - by literally over 10 000 backlinks created by some spammer doing odd things... They've included the url from their deleted profile on my site with 100s of other urls, including Moz.com and are posting them everywhere with their preferred anchor text. Moz ranking considers the thousands of spam backlinks I can't get rid of and Google ignores them or disavows them. So isn't the rankings, data, and graphs apples and bananas? How can I know what my site's strength really is and if I'm improving or not if the data doesn't match? Complete SEO Novice Shannon Peel
Link Building | | MarketAPeel
Brand Storyteller
MarketAPeel0 -
Backlinks from subdomain, can it hurt ranking?
I just started doing an SEO audit and noticed I have 40,000 some odd back links from an OLD version of our site that has been moved to a subdomain. The back links are for articles that already exist on our main site. I don't think Google is picking it up as duplicate content because that site isn't being crawled anymore. Could this hurt us SEO wise? I plan on removing the site, but how long after it's been removed should those back links disappear?
Link Building | | MMAffiliate0 -
Is there a difference between .com backlinks and .co.uk?
(We are a UK based business) I am currently looking for sites for guest posting opportunities and I am not sure whether I should prioritize .co.uk sites or go for .com sites. Does it matter? Is more weight given to .co.uk sites if you are based in the UK?
Link Building | | JamesG0750 -
Does this count as a backlink to my category page?
I am ranking high with a certain category page and I am reading that I need backlinks to that page. It is going to be a challenge to get a backlink to that specific category page but how about this? Category page URL: www.mysite.com/category/name Backlink to this URL: www.mysite.com/category/name/specific-blog-post (EDIT: Apparently these types of links don't exist! I went into the category page and clicked on a blog post and it just gave me the www.mysite.com/blah-blah-blah) Will that count as a backlink to the category page? Right now I am only getting backlinks to these blog posts: www.mysite.com/this-is-a-blog-post Any help appreciated! EDIT: Well I guess now my question is worthless. But if you have any input, it would be appreciated.
Link Building | | dealblogger0 -
Frustrated with spammy backlinks from competitors
I've only been doing SEO for my company for the last month and I've made some headway but what is really frustrating me right now is a couple of competitors that have OBVIOUS spammy links ranking in the number 1,2,3 stops all over the board for the keywords i'm going for. One competitor in particular has anchor text links EVERYWHERE that make absolutely no sense...junk like... "I have never been more saddened by anything in my life than when my grandfather got cancer. I told my uncle he needed to buy some auto insurance. I really like pork." I mean, these links are the pages with the most page authority and page rank out of all of the ones they have...and I'd venture to say that almost all of their backlinks are like this...well, half of them are just random links with good anchor text on the sidebar of a bazillion spam websites (diapers, toys, fake blogs, etc.)...while i have about 3k links and most of my top competitors have about 5k links...these guys have over 33k. Worse yet, when I look at something like Alexa rank, they have pretty high overall traffic rank but it shows traffic rank in MX (mexico) instead of the US...these guys only sell in the US! I mean, they're black hat if I've ever seen such a thing and they rank superbly on all keywords. What can I do to compete with this junk?
Link Building | | jgower0 -
Should I Just Copy A Competitor's Backlinks?
Forgive the newbie question, but now that I have found SeoMoz and OpenSiteExplorer, should I just piggy back on my competitors backlinks? What would be the downside? By way of explanation, I've never had the need to explore SEO before. Our site, Widgets.com has always ranked highly for all Widgets keywords because we have the keyword in our domain and our site has been around since 1998. But out of the blue this summer, a site, let's call them WidgetsCircus.com suddenly began outranking us on widgets keywords, and pretty much every keyword we can imagine in our little widget universe. Now that I have run OpenSiteExplorer, I can see how they've done it. They've pretty much spent the last year commenting on blog posts all over the place, editing wiki pages, etc., and built thousands of links for all these widget keywords. So, I'm wondering: why shouldn't I just go down the list of links and do exactly what they've done? Where they commented on a blog, why don't I just comment right along side them. Obviously, this has worked for them! Wouldn't it work for us too? Or is that too simple?
Link Building | | brianmcc0