Jump to Navigation in SERPs?
-
To make 'jump to' navigation work, does the href or anchor need to contain descriptive text?
For example, I know this is best:
But, would the below work just as well?
-
It's just a naming convention, so for strictly navigational purposes it doesn't matter what you call them as anything will work.
-
Hi,
Yes it would work exactly the same way, it doesn't matter if you use letters or numbers/characters. Anything will do.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
_Styling in my SERP, why?_
So Google is using an tag for my SERP snippet and there is styling in that that uses _and for some reason that _is showing up in the snippet itself. So "blah, blah blah, _19.99 _blah" is what is being displayed. How do I prevent this from happening? I thought styling within the header tags was fine? So what I am trying to do basically: Adventure Bear 16 oz or Adventure Bear 1.1oz Is this allowed or am I making a terrible mistake here? Thanks,
Intermediate & Advanced SEO | | DRSearchEngOpt
Chris Birkholm____0 -
Third Party Subdomain Slow Load Times Affect Our SERPs?
We have a third party subdomain that is not hosted on our server (smugmug.com gallery). It periodically has slow load times. The question is; does anybody know if the SERPs, or more specifically Google, would see that subdomain as our site? I want to gather insight into whether or not this might affect our results. Thank you!
Intermediate & Advanced SEO | | leslieevarts0 -
Switched to HTTPS, now Google ALWAYS changes Page Title & Meta in SERPs
Wordpress website using Yoast. Website switched over from HTTP to HTTPS successfully about 6 months ago. Noticed after the fact that Google almost never displays the Page Title or Meta Description I've created in Yoast. Yoast is the only SEO plug-in enabled. Yoast is set to Force Rewrite the Page TItles. The Page titles & Meta Descriptions are always within the character limit. They also contain either an exact or partial match the queries in which Google shows a different Page Title & Meta Description. For some Queries, Google will display the URL as the Page Title for certain queries. Concrete example, search for: public administration jobs Screenshot of results attached. First time working with HTTPS. The redirects appear to be have done correctly. I'm not sure what the issue is. uOnFjNt
Intermediate & Advanced SEO | | 2uinc0 -
2 page titles, 1 url in Google SERPS: WTF!?!?
Hey guys, Hope everybody is having a good day. Today i came across something i have never seen in the serps before that i would like to share and getting feedback on. When i search for 'woonverzekering' on google.nl #1 is: **Url: ** www.independer.nl/woonverzekering/intro.aspx
Intermediate & Advanced SEO | | PrizeWize
**page titel: **Woonverzekering - Independer.nl When i search for 'woonhuisverzekering' on google.nl #1 is: **Url: ** www.independer.nl/woonverzekering/intro.aspx
page titel: Woonhuisverzekering? Vergelijk alle soorten woonverzekeringen - Independer.nl So basically 2 different queries show the same url with 2 different page titles in the serps. The only 'weird' thing i could find was a nobreakspace in the page title code: Woonhuisverzekering? Vergelijk alle soorten woonverzekeringen - Independer.nl I'm i missing something completely obvious here? Is this a commonly used technique. Is the page title getting chopped up because of ? What are they doing to get 2 page title results on 1 url?0 -
Erratic Behaviour In The SERPS
I am seeing some really erratic behaviour in the SERPS just now. We have 2 domains a .com and .co.uk The .com is holding fine on page 1 however the .co.uk is jumping from page 1 to page 4 almost on a daily basis. Now, we are aware that our link profile is not the best on this domain and we are working on this just now creating more quality content/links. If this was a penalty surely it would drop to page 4 and stay there... This bouncing around seems very strange..... We have updated the on page content etc to make sure that we are following all best practices but nothing seems to be working... Has anyone else experienced this kind of problem? Matthew
Intermediate & Advanced SEO | | EwanFisher0 -
Fresh content has had a negative affect on my SERPs
Hi there, I was ranking pretty well for highly competitive keywords without actually doing any link building please see graph attached, so I thought I have an opportunity here in getting to page 1 for these keywords, the plan was to write fresh & original content for these pages, because hey Google loves fresh content, right? Well it seems NOT, after one week of these pages been re-written (21st Feb 2012), all of these pages dropped all together, please note: all the pages were under the same directory: /health/flu/keyword-1 /health/flu/keyword-2 and so on... I have compared both pages as I have back ups of the old content On Average there are more words on each of the new pages compared to previous pages Lower bounce rate by at least 30% (Via Adwords) More time on site by at least 2 minutes (Via Adwords) More page visits (Via Adwords) Lower keyword density, on average 4% (new pages) compared to 9% (old content) across all pages So since the end of February, these pages are still not ranked for these keywords, the funny thing is, these keyword are on page 1 of Bing. Another NOTE: We launched an irish version of the website, using the exact same content, I have done all the checks via webmaster tools making sure it's pointing to Ireland, I have also got hreflang tags on both website (just in case) If anyone can help with this that would be very much appreciated. Thanks ZCJDa
Intermediate & Advanced SEO | | Paul780 -
Wrong Page Indexing in SERPS - Suggestions?
Hey Moz'ers! I have a quick question. Our company (Savvy Panda) is working on ranking for the keyword: "Milwaukee SEO". On our website, we have a page for "Milwaukee SEO" in our services section that's optimized for the keyword and we've been doing link building to this. However, when you search for "Milwaukee SEO" a different page is being displayed in the SERP's. The page that's showing up in the SERP's is a category view of our blog of articles with the tag "Milwaukee SEO". **Is there a way to alert google that the page showing up in the SERP's is not the most relevant and request a new URL to be indexed for that spot? ** I saw a webinar awhile back that showed something like that using google webmaster sitelinks denote tool. I would hate to denote that URL and then loose any kind of indexing for the keyword.
Intermediate & Advanced SEO | | SavvyPanda
Ideas, suggestions?0 -
Every seen any SERP like this?
I've never seen a SERP like this, has anyone else? Image no longer available
Intermediate & Advanced SEO | | ATShock1