Merging domains was probably a mistake. Can it be undone?
-
Hello good people,
Website A was doing great in terms of traffic and ranking.
Website B had seen a steady decline in traffic and visibility for several years, most likely due to thin content issues.Website B was merged into website A. Content was redirected on a per page basis with a rewrite rule that takes domain name and the change in URL structure into account. After merging the two websites, traffic and rankings of Website A started dropping.
What would be the best course of action here?
- Weed out thin content and stick with the merger?
- Removing all of Website B's content and the redirects to Website A?
- ??
Thanks!
- Jan
-
Thanks guys, I'll take a closer look at the history of site B before making a decision. There's no more data to be found in the WMT since it's almost a year ago, but I could recover a long forgotten GA account.
-
Yikes! Sorry to hear you are having this issue.
Site B most likely had something that was affecting it before the merger that caused it be be doing so poorly. I would begin in
1. Webmaster tools. Check for manual penalties, linking domains, crawl errors, crawl history.
2. Check your redirects to see if they are all working from site B to site A. make sure they are all linking to relevant pages, and not all to the home page. Google may get suspicious if you suddenly gain 1000 links to your site, from a domain they were possibly already looking at strange.
3. Look for differences in site A, and why it was successful. Could be that by adding poor quality items or links from site B is affecting site A.
4. "Weed out thin content and stick with the merger? " pretty much. You have already merged the domains, and undoing that would just confuse the hell out of the search engine. They would not know where to look, and for what. Reindexing can take a while, and fixing this issue will require some patience and due dilligence.
-
Site B likely had a manual action or ran afoul of an algorithm and now that's impacting Site A. Your first step should be to figure out why site B had been going down over time, if it's a Panda issue like you suspect or something else. But don't take action until you know what the problem is.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Can I safely delete unused tags??
Can I safely delete unused tags, ones with 0 posts connected to them? Thanks, Mike
Technical SEO | | naturalsociety0 -
301 Old Domain Name with relevant domain name
We have a number of historical domain names that we are thinking of 301 redirecting to industry relevant domains.
Technical SEO | | barry.oneil
Currently the domains we wish to redirect are not active and have been down since march 2018.
As far as we know there is no bad reputation on these domains, but we think there are still links out there in the wild on possibly relevant blog posts. Would there be any negative affect on the target domain? Thanks0 -
Can Google Crawl This Page?
I'm going to have to post the page in question which i'd rather not do but I have permission from the client to do so. Question: A recruitment client of mine had their website build on a proprietary platform by a so-called recruitment specialist agency. Unfortunately the site is not performing well in the organic listings. I believe the culprit is this page and others like it: http://www.prospect-health.com/Jobs/?st=0&o3=973&s=1&o4=1215&sortdir=desc&displayinstance=Advanced Search_Site1&pagesize=50000&page=1&o1=255&sortby=CreationDate&o2=260&ij=0 Basically as soon as you deviate from the top level pages you land on pages that have database-query URLs like this one. My take on it is that Google cannot crawl these pages and is therefore having trouble picking up all of the job listings. I have taken some measures to combat this and obviously we have an xml sitemap in place but it seems the pages that Google finds via the XML feed are not performing because there is no obvious flow of 'link juice' to them. There are a number of latest jobs listed on top level pages like this one: http://www.prospect-health.com/optometry-jobs and when they are picked up they perform Ok in the SERPs, which is the biggest clue to the problem outlined above. The agency in question have an SEO department who dispute the problem and their proposed solution is to create more content and build more links (genius!). Just looking for some clarification from you guys if you don't mind?
Technical SEO | | shr1090 -
Forwarding kw rich domains to main domain
Hi My client has a clutch of kw rich domains that want to point to main domain, apart from being good for promotional reasons is there any seo benefit for doing so (i know there used to be years ago but under impression hasn't been any benefit for a long while) Most importantly though can any bad come from doing this ? Best Rgds Dan
Technical SEO | | Dan-Lawrence0 -
Two domains, one unique design?
Hi Mozzers, There are lots of articles on using multiple domains for a company and we all know the story behind that. I have a different question though - I designed and built a really great WordPress theme for my company and it runs on xyz.com and has run on their for well over a year and has decent authority. I would now like to expand my business and offer a different service and I'd like to market the new service on abc.com My question is: If I use unique content on the second domain, but the same WordPress theme, will it have a negative SEO effect on either site? I should mention: I have my reasons for not just using the same domain for both services. I'd love to see what everyone thinks 🙂
Technical SEO | | ChristopherM0 -
Domain Hosting
I'm currently working with a client who provides products in Ireland Is it massively beneficial for the sited to be hosted on an irish server or will there not be much difference with it being hosted in England?
Technical SEO | | Sandeep_Matharu0 -
What criteria to use on deciding to renew a domain
I have a domain with a domain authority rank of 16 and 0 inbound links. I have owned the domain for over 6 years and no longer have any use for it. Additionally, it has no good keywords in the domain. It has been a one page website for about 4 years. The broad question is what criteria do people using in deciding whether or not to renew a domain name? I have a bunch coming due and am interested if I should take the time to try and sell on SEDO or just let them expire. Whould love to hear how people handle this situation.
Technical SEO | | FidelityOne0 -
How can i redirect a url that has % in it?
Google webmaster tools shows a 400 eroor for an old link that contains a 30% off in it. The problem is the % I would like to 301 redirect this link : http://www.geographics.com/Graduation-Stationery,-35%-OFF-Printable-Certificates-Blank-Gift-Certificates/c1353_1354_1359/index.html to http://www.geographics.com/Graduation-Stationery-Printable-Certificates-Blank-Gift-Certificates/c1353_1354_1359/index.html We do not know how to do this in httaccess. Can you please advise? Thanks a lot! Madlena
Technical SEO | | Madlena0