Address Format for Local SEO
-
Hi, Ive been reading how important it is to get the address of a business consistent and written in the right format to help with Local Search Engine Rankings. Is this correct?
If this is the case, are there any online generators to help create this html in the right format to put into a webpage.
Thank you.
-
Hi, does the format of these matter for SEO? does the address need to match google EXACTLY for these parts? For example:
Suite to Ste.
Drive to Dr.
Address #320 to Address 320
-
OK, thanks for the info Mick!
-
The right format means ensuring everywhere online that your business appears the address is identical. The same goes for the telephone number.
So for example
Acme Ltd
Some Street
Bigtown
AB1 XYZis not the same as
Acme Ltd
Unit 1
Some Street
Bigtown
District
AB1 XYZor
Acme;
Some Street;
District;
AB1 XYZHow that is coded into the html is not so important as long as the text is crawl-able and presented in an address format.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
What could be stopping us from ranking locally?
We do most of our business in national SEO and we do reasonably well, but we are entering a niche where search engine results are served locally. This is the page we are trying to get ranked: https://idearocketanimation.com/video-production-company/ The page has been indexed We beat all the rankers in Domain Authority We're competitive in terms of reviews We're strongly competitive in terms of load time We are a SAB, but other SABs seem to rank, and even companies with no GMB listing rank We have mentioned our locality on the page and meta title It's not that we are not ranking well... we're not even in the top 50. Is there something I've done wrong, or forgotten to do? What might be stopping Google from ranking us locally?
Local Listings | | Wagster2 -
We Are An SEO Company - Why Won't Google Believe Us?!?!
Hi All, We are an SEO company based in Brisbane Australia. We help lots of clients, most of which are now on page #1 for the majority of their keywords. Except for 1: US! Organically we float between page #2-3 for the term "seo brisbane" and page #1-2 for the term "search engine optimisation brisbane" However, when it comes to the local pack we are nowhere to be found. Not only are we not in the top 3, but when you click "more places" to see how far out of the local pack we are, we are not there at all!! For whatever reason, we can't get google to believe that we really are a SEO supplier. I'm embarrassed to have to ask, but we just can't seem to work out why. Would anyone have any ideas? We know that our current website is letting us down and are 90% of the way through the build of a new one and we are confident that will help with our organic rankings but when it comes to why we are not showing at all in local results, I am at a loss. Has anyone got any advice or troubleshooting they could help with ?
Local Listings | | timcbambrick0 -
Scoot local links
I've been approached from Scoot trying to sell me their local directory links.
Local Listings | | LaurenGT
Its a one-off price of around £80 to be listed on all of their 500+ directories and £20 a month to be able to do any changes and to keep the web links active.
The list of the directories are here - http://submittrackz.scoot.co.uk/directories The question is, are the links of much benefit for local seo?
I was thinking of reselling this so the cost is not the problem so much, its just the quality of the links in question.
Thanks
Dave0 -
Help tracking phone number calls from Google Plus & Yahoo Local
Hi, I own a business in United States and serving multiple locations around US. I have listings for all my locations in Google Business as well as in Yahoo Local. To track the phone calls that are made through Google & Yahoo, I have provided a 2 different phone numbers in these listings in order to track it effectively. Recently, I read that even the tracking phone numbers will rise an inconsistent NAP in Google local ranking factors. If such is the case, how can can effectively track the phone calls separately from these business listing? Does anyone have any better idea for this? Thank you,
Local Listings | | Luckydtech1 -
Local Citations
So we are working on our citations. Now the issue is (not really an issue, but it is definitely very annoying) is that we have multiple locations. I get that you need to then have multiple listings. Where I get baffled is that I have read that you will then need to have more than 1 google + account for the different addresses. That seems like a lot of work to keep two google + accounts updated. Is this a must for SEO purposes?
Local Listings | | blackrino0 -
Google Local Feeds - Cover & Profile Photos??
Hello - I am trying to help a biz w several dozen locations with their Google+ local pages. However, I'm not sure automation is the best solution: https://support.google.com/business/answer/3370250?hl=en In particular: Can you stipulate a Cover Photo and Profile Photo via Google's automated feeds? I see that you can add "images", but not much more than that. Do we have to manually upload cover photo/avatar info? If it turns out we have to, IMHO would be totally worth it even if time-consuming, but just trying to figure out the balance between automation vs manual factors.
Local Listings | | mirabile0 -
Bright Local - Citation Burst. Winner or Loser?
Bright Local have a package called "Citation Burst." This looks great but, we all know directory submissions can have an extremely negative impact. Has anyone used Bright Local for Citation Burst, please let me know? Thanks Gary
Local Listings | | GaryVictory1 -
Unable to verify my google local listing page by phone verification.
Hi, I have created the Google local listing page for my business site. I want to verify it using the phone verification but there is only a option - "verify by postcard". Is there no option to verify it using a phone number? Help needed.
Local Listings | | SangeetaC0