How to turn on persistent urls in WordPress?
-
I'm using an appointment form on my website and I have the option to add a referral url to form submissions so that i know which pages the form submission came from.
I need to be able to distinguish between organically generated form submissions and those that come in via AdWords. If referral url shows the AdWords tracking code i know the form submission came in from AdWords.
My problem is that when a visitor comes in after clicking an ad and then visits another page on my website that AdWords tracking code disappears from the url. I was told that there was a way to turn on persistent urls in WordPress but I can't figure out how to do it.
I'm assuming that if i turn persistent urls on the AdWords tracking code will remain on every subsequent url that they visit on my website. Is this true?
Any help with this will be greatly appreciated.
-
Thanks for your help everyone. I'm working on the GCLID attribution now.
-
Max is definitely right that you need code. The most common attribution method is last non direct. The easiest way to determine PPC v SERPs is to try to grab the GCLID. If you end up growing your business and/or merging this information back to AdWords from the offline conversion tracking option they offer you will need the GCLID.
-
This is just going to disable yoast canonical url, I don't see how could it help passing query string parameters through the user visit path.
-
You can use either one or another, cookie is persistent through different visits (and last as long as you decide it to last), while the session variable last only for the current user session. Depends on the attribution window you want to use.
-
Thanks for your help guys. I've tried using your method smarttill but unfortunately it didn't work.
I will try it your way Max but how do i log where the visitor is coming from with a cookie or a session variable?
-
Add SEO Yoast as a plugin tin Wordpress. add this to your functions.php add_filter( 'wpseo_canonical', '__return_false' );
-
You need coding, when the visitor land on the entry page of your site take the utm_source or utm_campaign from the url and log where he is coming from, in a cookie, session variable, etc... Then pass it through on form submission. You can use header, footer or any wordpress piece of code used in every page.
You can't keep the query string through the visitor path unless you code too, and it's more complex, and I don't believe you can find a wordpress plugin doing that. For sure is not something you can do with a standard wordpress installation.
-
Thanks for your help Max but i don't need to know how many leads came in through the different referral sources. I already know that. What i do need to do is identify each form submission as coming from organic traffic or ppc.
Like i've mentioned earlier, the leads coming in through the form need to be logged into a client management software so i need to take the contact information of the form submitter and enter it in the system as coming from organic or ppc. This is done to track ROI.
-
Maybe I am missing something, but form submission is either PPC or organic because the visitor is coming from PPC or Organic. So if you define a goal in analytics for the form submission, triggered either by url match or javascript, you can later check in analytics how many lead were generated through PPC or organic checking the goals per channel/referral/campaign.
Keep in mind you can use utm_source, utm_campaing, etc... In the links originating the leads, if you control them.
-
I know analytics. I can see referral traffic and goal paths and all that. What I need is to be able to attribute individual form submissions to either organic or ppc traffic.
Each form submission is a lead. Each lead needs to be logged in a client management software so in order to properly attribute a lead to either ppc or organic traffic i need to use persistent urls so that the referral url field in my form reflects the traffic source vie google tracking code in the url.
I hope someone here can help shed some light on this. Thanks.
-
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
Weird URL Structure in GA
Hey everyone, Thanks in advance for any insight on this. I've been researching it quite a bit on Google and haven't found anything yet. In Analytics, under our pages report, we're getting a lot of pages that look like this: www.execucar.com/https://www.execucar.com or www.execucar.com/https://www.execucar.com/locations/orlando-car-service Any thoughts on how to fix this? These pages don't exist...I'm at such a loss.
Reporting & Analytics | | SuperShuttle0 -
Is Google turning Off Webmaster Tools Search data
My Webmaster Tools account has stopped showing data past 9/23, which is a full week old. Typically it is just a few days behind schedule. Is Google cutting this off?
Reporting & Analytics | | gametv0 -
Why is Google Analytics showing index.php after every page URL?
Hi, My client's site has GA tracking code gathering correct data on the site, but the pages are listed in GA as having /index.php at the end of every URL, although this does not appear when you visit the site pages. Even if there is a redirect happening for site visitors, shouldn't GA be showing the pages as their redirect destination, i.e. the URL that visitors actually see? Could this discrepancy be adversely affecting my search performance? Example page: http://freshstarttax.com/innocent-spouse/ shows up in GA as http://freshstarttax.com/innocent-spouse/index.php thanks
Reporting & Analytics | | JMagary0 -
What is the SEO Impact of Adding a Directory to URL
I would like to add a new directory named “products” for all of the product detail pages on my site. Instead of having the URL for a product be “mysite.com/product-details-page.aspx” we would like to change it to “mysite.com.com/products/product-detail-page.aspx.” I want to do this to enable us to add product pages to our traffic funnel analysis by filtering visits to the "product" directory - right now we can't track visits to product pages in the funnel because they are just one-off the main site. I know this change will require redirects for every single product. Is there anything else that needs to be done? My main question is, will this change negatively impact the SEO value of the product pages? We have several product pages ranking in the SERPs, and I don't know if pushing them one directory further will change that. Thanks for your input!
Reporting & Analytics | | pbhatt0 -
Google URL Builder Extension showing up as indexed pages.
Hello, I was reviewing my PRO member campaign report. I see that I am getting warnings for too long of URLs. However, these URLs are my website URL with the Google URL builder tracking code that I set up for my marketing campaings. Why are these being indexed? For example: www.website.com/?utm_source=Oct+Newsletter&utm_medium=e.... Thank you, Kristen
Reporting & Analytics | | KLFeichtner0 -
Analytics URL Tagging
For some reason I can't get Google Analytics to pick up my URL tags, am I doing something wrong? http://www.example.com/?utm_source=carscom&utm_campaign=3rdparty&utm_medium=referral
Reporting & Analytics | | kylesuss0 -
Phantom urls causing 404
I have a very strange problem. When I run SEOmoz diagnostics on my site, it reveals urls that I never created. It seems to combine two slugs into a new url. For example, I have created the pages http://www.naplesrealestatestars.com/abaco-bay-condos-naples/ and http://www.naplesrealestatestars.com/beachwalk-naples-florida/ and now the url http://www.naplesrealestatestars.com/abaco-bay-condos-naples/beachwalk-naples-florida/ exists in addition to the two I created. There are over 100 of these phantom urls and they all show a 404 error when clicked on or crawled by SEOmoz. Any body know how to correct this?
Reporting & Analytics | | DanBoyle760 -
URL Structure and Analytics Reporting
Since there are no dumb questions, here's mine: Our url structure currently displays the date followed by the post title. However, our news website has many categories like world, sports, entertainment etc. Now, when tracking in GA we get to see how many hits a specific page is getting (like entertainment) but since the category is not defined in the URL GA does not add the detail story views to the category page views. To illustrate further, a story from the entertainment section maybe displayed on the Home page and a reader may click on that story and read it without going to the entertainment page. This however, does not reflect in the analytics for that specific page(in this example, the entertainment page). My question is, should we ammend the url structure to include the categories, if so, would the editor have to do that while composing the post or is there some other way. We are using WP. Or should I create some filters or something on GA. Thanks!
Reporting & Analytics | | RishadShaikh590